Okonomiyaki Honpo (hereinafter 'Okohon'), operated by Monogatari Corporation (Headquarters: Toyohashi City, Aichi Prefecture; President & CEO: Hisayuki Kato), will launch the 'Teppan Unagi Kabayaki' as a limited-time single-item offering from Tuesday, July 21, 2026, through mid-August 2026. Customers who order an all-you-can-eat course will receive the dish at a special price of 390 yen (429 yen tax-included).

Teppan Unagi Kabayaki: Regular price 690 yen (759 yen tax-included), Special price 390 yen (429 yen tax-included)

*Special pricing applies only to customers who have ordered an all-you-can-eat course.

・Sales Period: Tuesday, July 21, 2026 – mid-August 2026

The 'Teppan Unagi Kabayaki' is grilled on the customer's own teppan grill, resulting in a fluffy, tender texture, while the house-made sweet-savory tare sauce adds an appetizing aroma. Enjoy the signature Okohon eel with a crisp exterior and melt-in-your-mouth interior while it's piping hot—perfect for boosting stamina. This luxurious dish, available for a limited time including the traditional 'Doyo no Ushi no Hi' (Day of the Ox), is ideal for sharing with family and friends.

*Not included in the all-you-can-eat menu

*Sales details and duration are subject to change without prior notice.

About Okonomiyaki Honpo

Okonomiyaki Honpo offers a wide variety of teppanyaki dishes—including okonomiyaki, kushikatsu, steak, seafood, and other à la carte items—all available in an all-you-can-eat format.

The flagship 'Chō Zetsumetsu Tamago' okonomiyaki features abundant ingredients and is grilled to order by staff on custom-made extra-thick teppan plates.

Kushikatsu is fried with precise control over temperature and timing, delivering a popular crispy texture. Three all-you-can-eat course options are available: the affordable and popular 'Otegami Course' (2,090 yen / 2,299 yen tax-included), the 'Okohon Course' (2,690 yen / 2,959 yen tax-included) which adds kushikatsu, monja, teppanyaki, and more dessert options to the 'Chō Zetsumetsu Tamago', and the 'Premium Steak Course' (3,690 yen / 4,059 yen tax-included) featuring over 80 items including the 'Atsugiri Jukusei Riburosu Steak Gokoku', teppanyaki sukiyaki, shabu-yaki, and fresh seafood. Cotton candy and shaved ice machines near the drink bar are freely available, making them especially popular with children. The restaurant is suitable for a wide range of occasions, from students and families to small gatherings and large group parties.

*Some stores may not have these machines.

Okohon Website: https://www.okonomiyaki-honpo.jp/

Okohon Official X: https://twitter.com/okohon_official

Okohon Official Instagram: https://www.instagram.com/okonomiyaki_honpo_official/

About the Okonomiyaki Honpo Official App

A convenient app offering exclusive benefits and allowing customers to collect visit stamps to redeem coupons. The app introduces seasonal limited-time menus and enables users to search for and reserve nearby stores based on their current location.

Download:

<App Store> https://apple.co/3eyT8F2

<Google Play>

https://play.google.com/store/apps/details?id=jp.okonomiyaki_honpo.members

About Monogatari Corporation

Representative: President & CEO Hisayuki Kato Founded: December 1949 Established: September 1969 Headquarters: 5-7-11 Nishi-Iwata, Toyohashi City, Aichi Prefecture Capital: 5.9 billion yen (as of June 30, 2025) Sales: 123.9 billion yen (fiscal year ending June 2025) *Group store sales: approximately 176.5 billion yen (fiscal year ending June 2025) Business: Operation of restaurant businesses and franchise chain expansion Brands: Yakiniku King / Gyutan Daisuki Yakiniku Happy / Wagyu Yakiniku NIKUGEN / Yakitate no Karubi / Marugen Ramen / Dainisei Marugen / Jukusei Shoyu Ramen Kyabeton / Okonomiyaki Honpo / Sushi & Shabu-Shabu Yuzu-an / Fish & Seafood Genya / Shabu & Crab Genji Sombonten / Machi-Chuka Marufuku Hanten / Kajitsu-ya Coffee / Jukusei Niku Tonkatsu Rosudo / Niku Sanuki Mochimochi Udon Genjirou, and others Store Count: 808 domestic stores (548 directly operated, 260 franchise), 112 overseas stores (as of June 30, 2026) Corporate Website: https://www.monogatari.co.jp/

FACT BOX

  • Source: PR TIMES
  • Category: New Product