Monteroza Co., Ltd. (Headquarters: Suginami-ku, Tokyo; President: Teruhiro Ogami) will host a 'Customer Appreciation Festival' at its stores nationwide from June 1, 2026, to July 31, 2026, to thank customers for their continued support. During this period, customers who order the new Kirin Beer 'Hare-kaze' at participating stores can enter a lottery to win luxury prizes, including a 50,000 yen local gourmet catalog gift, with up to 2,100 winners. Kirin Beer 'Hare-kaze' is characterized by its 100% malt richness and the refreshing aroma of the rare Japanese hop 'IBUKI'. Supporting Kirin's 'Hare-kaze ACTION' initiative, this campaign focuses on local production for local consumption and community contribution. The campaign includes a lottery via QR code, special menu items, and the inclusion of 'Hare-kaze' in all-you-can-drink banquet courses. Furthermore, customers using PayPay via the 'Monte App' can receive up to 5% in PayPay points.
FACT BOX
- Source: PR TIMES
- Category: Campaign Announcement