mov to Hold Seminar on 'Inbound Group Customer Acquisition for Restaurants' on May 28

株式会社mov, the operator of the inbound business media 'Visit Japan Lab' and the customer acquisition platform 'Kutikomi Com', will host an online seminar on May 28th (Thu) from 12:00 to 13:00 for restaurant managers considering inbound tourism strategies. Attendance is free.

In this seminar, perspectives from a former restaurant chain manager will be used to explain the reality, concepts, and methods of inbound group customer acquisition for restaurants. Furthermore, concrete methods to leverage group customers for individual acquisition through reviews and Google Maps will be explained.

Seminar Points: - Understand the basics of inbound group customer acquisition for restaurants. - Learn how to connect group customers to reviews and individual acquisition strategies. - Gain insights into actual inbound support practices in the field.

Seminar Content: Even though individual travel has become the mainstream in recent years, the demand for group customers in restaurants remains strong. In this seminar, from the perspective of a speaker who was involved in inbound group reception at a restaurant chain, the reality of the field, concepts, and concrete methods for turning group customers into "next-level customer acquisition" will be discussed. A Q&A session will also be provided.

Speaker: Taishi Kaneko Manager, Planner Group, Inbound Support Division, 株式会社mov. After experiencing roles from store manager to area manager at Colowide Co., Ltd., he was involved in establishing an inbound-specialized department in 2014, realizing the reception of over 2 million group customers in five years. Joined mov in 2023, engaged in supporting inbound reception mainly for restaurants.