[Mita Seimenjo] Shrimp Flavor Intensity Increased: 'Shrimp Tsukemen' and New 'Spicy Shrimp Tsukemen' Launch

Mita Seimenjo, a tsukemen specialty restaurant operated by MP Kitchen Holdings (Headquarters: Shibuya, Tokyo; CEO: Kazushi Kanaka), will offer 'Shrimp Tsukemen' and 'Spicy Shrimp Tsukemen' for a limited time from June 1 to July 31, 2025.

The popular annual 'Shrimp Series' returns with further improvements. This year, the recipe has been refined to maximize the shrimp's umami, creating a more intense 'shrimp miso' aroma and addictive flavor. Additionally, the new 'Spicy Shrimp Tsukemen' has been added to the lineup, offering a combination of shrimp umami and addictive spicy heat.

Product Overview

'Shrimp Tsukemen' A shrimp-packed bowl made with generous amounts of shrimp oil and shrimp powder, spreading a rich shrimp umami from the first bite. By further enhancing the concentration, this year's version achieves a more intense and aromatic shrimp miso-like flavor. Combined with Mita Seimenjo's signature thick tonkotsu-seafood broth, it creates an addictive experience.

◆ Participating Stores: Mita Seimenjo locations nationwide ◆ Price: 1,200 JPY (tax included) for all sizes (Small, Regular, Medium, Large) ◆ Period: June 1 (Mon) – July 31 (Fri)

'Spicy Shrimp Tsukemen' A limited-time menu item that Mita Seimenjo proudly presents, featuring generous amounts of shrimp extract and powder. Building on the rich shrimp umami base, Mita Seimenjo’s original spicy oil adds a bold accent, creating an 'Umami-Spicy' specification with appetizing heat. It is an addictive bowl where you can distinctly taste the aroma and richness of shrimp within the spice.

◆ Participating Stores: Mita Seimenjo locations nationwide ◆ Price: 1,300 JPY (tax included) for all sizes (Small, Regular, Medium, Large) ◆ Period: June 1 (Mon) – July 31 (Fri)

[Food Allergy Warning] This product contains wheat, eggs, dairy, shrimp, and crab. Ingredients may come into contact with others during preparation as shared equipment is used. Customers with allergies are advised to consult a specialist.

About Mita Seimenjo Opened in 2008 in Minato, Tokyo. As of May 2026, it operates 50 locations nationwide. Besides its classic 'Rich Tonkotsu-Seafood Tsukemen', it offers various seasonal tsukemen. Since July 2025, it has also started serving 'Chuka Soba'. The specialty 'Karaage' (fried chicken) has won a Gold Award at the Karaage Grand Prix.