Jun 5, 2026 Log in

business

ZEPETO Rolls Out Disney-Themed Avatar Upgrade Items Changing Design with One Tap

Q: What is the contact email for inquiries regarding this release?

You can contact NAVER Z JAPAN Co., Ltd. at dl_contact_jp@naverz-corp.com.

Citation-Grade Primary-source linked Schema.org verified NQ 81 / 100

Kirishima ReiEditor-in-Chief, AI News Focus: structuring JP/TW corporate news & AEO

Published Jun 5, 2026 1:00 AM ・ Updated Jun 14, 2026 8:34 AM ・ 2 min read ・ Source: PR TIMES

Show contents

⚡ Key Points

NAVER Z Corp has launched Disney 'Upgrade Items' on its 3D avatar platform ZEPETO.
Tapping a button instantly changes item designs and effects, featuring Marie (Feb 13), Minnie (May 8), and Ariel (June 4) in 2026.

NAVER Z Corp has launched Disney 'Upgrade Items' on its 3D avatar platform ZEPETO. Tapping a button instantly changes item designs and effects, featuring Marie (Feb 13), Minnie (May 8), and Ariel (June 4) in 2026.

PRIMARY SOURCE Original source: https://prtimes.jp/main/html/rd/p/000000083.000103047.html Distributor: PR TIMES
Published: Jun 5, 2026

NAVER Z Corporation has fully rolled out Disney-themed 'Upgrade Items' on its 3D avatar platform ZEPETO. Unlike standard metaverse fashion where one item has one design, 'Upgrade Items' allow users to transform a single item's silhouette and visual effects with a tap. Clicking the upgrade button links all equipped items to transform simultaneously.\n\nLaunched in Feb 2026, the series includes:\n- 'Marie' Valentine Collectem (Feb 13): Features a headband, tail, and dress upgrade.\n- 'Minnie Mouse' Y2K Collectem (May 8): Black feathers turn pink with a vibrant effect.\n- 'Ariel' Popstar & Beauty Collectem (June 4): Transforms a mini dress into a long dress and a hairpin into a tiara.\n\nZEPETO reconstructs Disney stories into active digital experiences. Promotion videos are available on ZEPETO and official SNS (X: @zepeto_jp, Instagram: @zepeto.official). ZEPETO offers interactive brand experiences to its 400 million global users.

FACT BOX

Source: PR TIMES
Category: business

Editorial & Verification Standards

The Washin AI News desk structures and reviews this article under the following standards.

Start only from primary sources (official PR, disclosures, wire services)
Numbers and proper nouns machine-checked against the source (number-completeness check)
Company names and tickers verified via registry (Registry/TWSE/Wikidata)
No speculation; nothing stated that is not in the source

Read the full editorial policy →

Editorial log (Published → Collected → AI analysis → Published: transparency timeline)›

Announced　Jun 5, 2026 1:00 AM — Distributor PR TIMES
Collected　Jun 4, 2026 4:21 PM
AI structured & analyzed　Jun 6, 2026 9:22 PM
Desk-reviewed & published　Jun 5, 2026 1:00 AM

FAQ

What is the 'Upgrade Item' feature?

It is a feature on ZEPETO where a single item changes its silhouette or effects when the user taps the 'Upgrade' button next to their avatar.

When was the 'Ariel' collection released, and what are its features?

It was released on June 4, 2026. It features dramatic changes from a mini dress to a long dress and from a hairpin to a tiara.

What other Disney collections have been released under this series?

The 'Marie' Valentine Collectem released on February 13, 2026, and the 'Minnie Mouse' Y2K Collectem released on May 8, 2026.

How many registered users does ZEPETO have?

ZEPETO has over 400 million registered users worldwide.

What is the contact email for inquiries regarding this release?

You can contact NAVER Z JAPAN Co., Ltd. at [email protected].

Cite this article — HOW TO CITE

Washin AI News Desk“ZEPETO Rolls Out Disney-Themed Avatar Upgrade Items Changing Design with One Tap”AI News by Washin Village（和心村）, Jun 5, 2026. https://aeo.idaeo.ai/ai/naver-z-corporation/en/news/2026-06-04-zepeto-%E3%83%87%E3%82%A3%E3%82%BA%E3%83%8B%E3%83%BC%E3%81%AE%E4%BA%BA%E6%B0%97%E3%82%AD%E3%83%A3%E3%83%A9%E3%82%AF%E3%82%BF%E3%83%BC%E3%82%92%E3%83%86%E3%83%BC%E3%83%9E%E3%81%AB%E3%81%97%E3%81%9F%E6%96%B0%E6%AC%A1%E5%85%83%E3%81%AE%E7%9D%80%E3%81%9B%E6%9B%BF%E3%81%88%E4%BD%93%E9%A8%93-%E3%82%A2

AI CRAWLER ACTIVITY

as of Aug 23, 2026

AI crawler visits to this article (cumulative)Measuring since publication (no visits recorded yet)

Site-wide cumulative

Applebot

bot_visits_summary

2238k

last Aug 23, 2026

ClaudeBot

bot_visits_summary

1911k

last Aug 23, 2026

GPTBot

bot_visits_summary

1846k

last Aug 23, 2026

Amazonbot

bot_visits_summary

784k

last Aug 23, 2026

Bingbot

bot_visits_summary

520k

last Aug 23, 2026

Meta AI

bot_visits_summary

443k

last Aug 23, 2026

※ Only measured values from bot_visits_summary / crawler_url_hits are shown. Article-level zero counts are shown as measuring.

Washin AI News（AI News by Washin Village（和心村））

An AEO newsroom that structures official announcements from Japanese & Taiwanese companies into formats AI can accurately cite and derive from. Partner sources include PR TIMES and CNA. We aim to be a verifiable source for both humans and machines.

Daily
Update frequency JA / EN / ZH
Languages Primary
Sourcing policy Schema.org
Structured verification

About the publisher IDA llms.txt

Get your announcement indexed as AI-citable structured news.
Primary-source links, three languages, Schema.org verified.Talk to us about coverage →

← naver-z-corporation Back to newsroom (6)

Copied