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NAVICUS Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; CEO: Kazuya Takeuchi; hereinafter “NAVICUS”), a company providing communication support services for businesses and local governments centered on SNS strategy design, will host a free webinar titled "Essential for Manufacturing Company SNS Managers: How to Achieve Results with SNS in B2B2C – Campaign Utilization Edition" on Thursday, August 6, 2026.

This webinar will practically explain campaign operation strategies that lead to measurable results, covering goal setting, planning, and post-implementation PDCA cycles for SNS campaigns. Targeted at SNS, marketing, PR, and promotion managers at manufacturing companies, participants who complete the post-event survey will receive a complimentary "Campaign Design Template You Can Use Starting Tomorrow."

※ This webinar features the same content as the popular session held in June 2025, which achieved a 100% participant satisfaction rate (based on post-event survey results).

【Background】

Today, SNS has become an essential communication tool for consumers and a critical channel for corporate marketing, promotions, and public relations.

Among manufacturing companies, there is a growing trend to use SNS to build consumer touchpoints, inform product development, and grow brand loyalty. While SNS campaigns are recognized as highly effective, many companies face challenges such as:

- Unclear campaign objectives - Difficulty selecting the right campaign approach - Lack of knowledge on how to design campaigns that deliver results

Since its founding in 2018, NAVICUS has specialized in long-term SNS operation support for manufacturing companies. The June 2025 webinar, based on this expertise, received feedback such as "The session clarified how to structure campaign planning" and "Provided useful ideas for future initiatives," achieving a 100% satisfaction rate.

Due to numerous requests for a rebroadcast, NAVICUS is rehosting this webinar to support professionals struggling with SNS campaign execution and those wishing to revisit campaign design fundamentals.

This webinar focuses not on simply "running" SNS campaigns, but on "achieving results"—providing a systematic explanation from planning and design to review.

Recommended for those planning their first SNS campaign or those who have previously struggled to achieve desired outcomes.

【Webinar Overview】

Date and Time: Thursday, August 6, 2026, 12:00–13:00 JST

Format: Online (via Zoom)

Fee: Free

Participant Benefit: Attendees who complete the post-event survey will receive the "Campaign Design Template You Can Use Starting Tomorrow."

Target Audience: SNS, marketing, PR, and promotion managers at manufacturing companies

Registration: https://navicus-jp.zoom.us/webinar/register/5017542901450/WN_8GcPnihlQMiEIDALlWbFig

【Program】

- Purpose and role of campaigns - Types of campaigns on X and Instagram - Campaign design methodology

※ This webinar delivers broadly applicable know-how for major SNS platforms, not limited to specific tools.

【Speaker】

Asuka Tomita Community Manager / Instagram Media Master NAVICUS Co., Ltd.

Since joining NAVICUS in 2021, she has managed and advised corporate accounts across diverse industries on X and Instagram. She specializes in fan community building on Instagram and has supported clients in manufacturing, food and beverage, and other sectors.

【About NAVICUS Co., Ltd.】

NAVICUS is a company dedicated to “fan-building” through communication support for businesses and local governments, centered on SNS strategy design.

We support consumer business sectors such as manufacturing, retail, and gaming, and also address the unique approval processes, internal coordination, and operational structures of large enterprises, delivering optimal strategies and operations tailored to each client’s goals and development stage. Our clients’ total follower count exceeds 106.2 million (as of May 2025).

Since December 2023, NAVICUS has been part of the PR TIMES Inc. group, continuously expanding the scope of our services.

<Business Offerings>

- Communication strategy design - Campaign planning and management - SNS operation and support (X, Facebook, Instagram, LINE, TikTok, YouTube, Discord, and more) - Web advertising management - Fan event planning and operation (offline events, live broadcasts, etc.) - Marketing seminar delivery - Effectiveness analysis of communication initiatives - Community support specialized for gaming and entertainment industries - Marketing support for hometown tax donations - SNS promotion for local governments - Instagram recruitment support - General IT and web service consulting

Corporate Website: https://www.navicus.jp/

Official X: https://x.com/navicus_jp

Official Facebook: https://www.facebook.com/navicus.inc/

Official note: https://note.com/navicus

FACT BOX

  • Source: PR TIMES
  • Category: Event