20% of Cross-Border E-commerce Logistics Partners Rated 'Not Satisfied at All'; 'Opaque Pricing' Cited as the Biggest Barrier

Choosing logistics and payment partners is an unavoidable step in cross-border e-commerce. Businesses must compare services, checking fees, coverage areas, and support systems. To understand how to make better choices, NEXER Co., Ltd. and Return Helper, a global return solution provider, conducted a survey among 20 individuals with experience in cross-border e-commerce.

Regarding how they find payment partners, 40% use e-commerce carts or platforms, followed by internet searches (35%) and referrals (20%).

When asked about the biggest challenges in selecting partners, 45% cited 'unclear pricing structures,' followed by 'unclear coverage areas' (30%). These results indicate that difficulty in accessing basic information is a major hurdle.

Regarding the time taken from selection to contract, 45% of businesses spent over a month, suggesting a lengthy decision-making process.

While 80% of respondents are satisfied with their current logistics partners, 20% are 'not satisfied at all.' Common complaints include limited coverage, pricing issues, and lack of flexibility in shipping costs. Furthermore, 60% of respondents felt that they lacked sufficient support or information during the selection process, emphasizing the need for transparent and comparable data.