Does staff cleanliness influence restaurant choice?

Yes, over 58.6% of respondents consider staff appearance as a factor when choosing a restaurant.

How do dirty uniforms affect customers?

65% feel anxious about the hygiene of the food and the restaurant, associating dirty uniforms with poor hygiene management.

What factors are essential for restaurant uniforms?

The primary requirement is cleanliness (62.2%), followed by a crisp appearance and lack of unpleasant odors.

Approximately 73% of Consumers Say Restaurant Uniform Cleanliness Affects Trust and Peace of Mind

Published Jun 5, 2026 7:00 PM ・ Updated Jun 14, 2026 12:06 AM ・ 4 min read ・ Source: PR TIMES

NEXER Co., Ltd. and Servo Co., Ltd. conducted a survey of 500 men and women across Japan on their perceptions of restaurant staff uniforms and hygiene. The findings indicate that approximately 73% of respondents believe uniform cleanliness influences their trust and sense of security, serving as a key indicator of hygiene management and staff training quality.

Perception of Staff Uniforms and Hygiene in Cafes and Restaurants

What criteria do you use when choosing a cafe or restaurant? While food quality, atmosphere, and location are important, many people also pay attention to the cleanliness of the staff. Specifically, the condition of uniforms is often directly linked to trust in the establishment's overall hygiene management. To explore this, a survey was conducted with 500 men and women nationwide.

58.6% Consider Staff Cleanliness when Choosing a Restaurant When asked if they consider "staff cleanliness" when choosing a place to eat, 58.6% answered they do so "very much" or "somewhat," indicating it is a key decision-making factor for more than half of consumers.

65.0% Feel "Anxious" about Hygiene upon Seeing Dirty or Worn-out Uniforms When asked if they feel anxious about the hygiene of the food and beverages when noticing dirty or worn-out uniforms, 65.0% responded that they feel "very" or "somewhat" anxious. Respondents noted that such conditions suggest poor management or unsanitary conditions in invisible areas.

73.0% Believe Uniform Cleanliness Affects "Trust and Peace of Mind" A total of 73.0% responded that uniform cleanliness "influences" their sense of trust and peace of mind toward the restaurant. Specific positive impacts cited included: "indicates solid hygiene management" (64.9%), "feel safe eating there" (63.8%), and "improves the store's overall impression" (59.5%).

"Lack of Stains" is the Primary Standard for Cleanliness at 62.2% When asked about essential elements for uniform cleanliness, "lack of stains" was the most cited at 62.2%, followed by "not worn out" (40.0%) and "no unpleasant odors" (36.6%).

FACT BOX

Source: PR TIMES
Category: Survey

Approximately 73% of Consumers Say Restaurant Uniform Cleanliness Affects Trust and Peace of Mind

⚡ Key Points

Perception of Staff Uniforms and Hygiene in Cafes and Restaurants

58.6% Consider Staff Cleanliness when Choosing a Restaurant When asked if they consider "staff cleanliness" when choosing a place to eat, 58.6% answered they do so "very much" or "somewhat," indicating it is a key decision-making factor for more than half of consumers.

"Lack of Stains" is the Primary Standard for Cleanliness at 62.2% When asked about essential elements for uniform cleanliness, "lack of stains" was the most cited at 62.2%, followed by "not worn out" (40.0%) and "no unpleasant odors" (36.6%).

FACT BOX

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