Nichifutsu Shoji Co., Ltd. (Headquarters: Kobe, Hyogo; Representative: Michelle Tsutsui), which has been promoting French food culture in Japan for over 50 years under the theme of "bringing the French spirit to Japan," began selling "Olives de Luc" brand products on June 1, 2026. In recent years, there has been an increasing need in the bakery and restaurant markets for product proposals that emphasize quality and storytelling. In response, Nichifutsu Shoji is expanding its product lineup to include Southern European ingredients, supplementing its traditional focus on French products. "Olives de Luc" is a brand started in 2007 by Luc Demange, a native of Southern France. The brand provides products that cherish local traditional manufacturing methods and make the most of the natural flavors of the ingredients. The lineup includes Cartier green olives, black olives, and stuffed olives with anchovy paste, which are suitable for a wide range of uses such as kneading into bread dough, pasta sauces, and appetizers.

FACT BOX

  • Source: PR TIMES
  • Category: product launch