Nichirei Foods Announces 91 New and Renewed Products for Fall 2026

Nichirei Foods Co., Ltd. (President and CEO: Masahiko Takenaga) will launch a total of 91 new and renewed products for household and business use in Fall 2026.

Household frozen foods, new products: 19 items

Household frozen foods, everyONE meal new products: 3 items

Household frozen foods, renewed products: 31 items

Business-use frozen foods, new products: 17 items

Business-use frozen foods, renewed products: 21 items

*Images of all household product packages and representative preparation examples for new business-use frozen food products are available for download from our company website. Please visit our website for details.

[Household Use]

◆ Market Overview

In 2025, soaring food prices continued, and the proportion of food expenses in consumer spending (Engel's coefficient) remained at a high level. While consumers' inclination to save increased, the "externalization of food" accelerated due to factors such as an increase in the number of households and rising employment rates. As a result, the household frozen food market grew by 105% year-on-year (*), setting a new record for market size.

Under these circumstances, Nichirei Foods has set the development theme for Fall 2026 as "Focusing on the changing needs of diverse lifestyles and supporting 'individual dining tables' with the power of freezing." Leveraging our accumulated technology, we will focus on "pursuing essential value," "specializing in personalization," and "further improving satisfaction," and strive to expand the market even further.

*Based on INTAGE SCI Frozen Prepared Foods + Frozen Agricultural Products "In-store Sales_Purchase Amount per 100 People"

◆ Fall 2026 Product Overview

[Table Side Dishes]

- Pursuing specialty store quality. Fried chicken with a rich soy sauce aroma and juicy meat!

New Product: "Nichirei Karaage"

[Staple Foods]

- The top-selling frozen food brands (*) finally collaborate! A highly anticipated new product!

New Product: "Honkaku Itame Chahan®" & "Tokumori Karaage®" (Tray Included)

*"Honkaku Itame Chahan®": INTAGE SRI+ Frozen Prepared Fried Rice Market

*"Tokumori Karaage®": INTAGE SRI+ Frozen Prepared Fried Chicken Market, Cumulative Sales Amount from May 2025 to April 2026

[Individual Portion Noodles & One-Plate Meals]

- A new "Rich Soup" series is born, where the rich soup clings perfectly to the noodles!

New Products: "Kin Goma Tantanmen," "Karai Uma Chige Miso Ramen," "Koubashii Miso Ramen"

- A new concept "Noodles and Rice" series that allows you to enjoy both noodles and rice at once!

New Products: "Bukkake Udon & Katsudon," "Bukkake Udon & Katsu Curry"

- Popular menus on one plate! Additional offerings in the "Mitsuboshi Plate®" series.

New Products: "Chicken Cream Stew & Bolognese," "Chicken Nanban & Clam Butter Soy Sauce Pasta"

[Lunch Box Side Dishes]

- A versatile side dish that can be arranged into Katsudon!

New Product: "Tamatoji Katsu"

- "The reassurance of choosing without mistake." Rebranding to the "Nichirei's Bento Good!" series!

Renewed Products: "Mini Hamburg Steak," "Crispy Spring Rolls," "Karaage Chicken,"

"Sasami Cheese Fry," "Crispy Beef Croquette"

[Snacks]

- Revival of popular flavors focusing on ingredients, and new tastes achieved through collaboration.

New Products: "Imagawayaki (Melting Nama Chocolate Premium)," "Imagawayaki (Milky)"

[everyONE meal]

- New proposal with added protein and dietary fiber!

New Products: "Goro Goro Chicken Spicy Pilaf," "Mexican Chili Bowl,"

"Amani Chicken Khao Man Gai"

[Business Use]

◆ Market Overview

The business-use market, centered on the food service industry, institutional catering, and supermarket deli sections, is expanding due to the "externalization of food" driven by the increase in single-person and dual-income households, and the rising employment rates of women and the elderly. On the other hand, concerns are rising about the tightening consumption environment due to factors such as escalating tensions in the Middle East, rising interest rates, climate change leading to soaring prices, and a slowdown in inbound tourism.

Under these circumstances, Nichirei Foods will pursue further deliciousness by leveraging its "flavor reproduction capabilities," and will also launch products that are easy to prepare to address labor shortages, as well as price-competitive products. Furthermore, by utilizing the strengths of Nichirei Fresh, which was integrated in April 2026, we will respond to the needs of various business formats with a wide lineup of products from raw materials to finished goods, and continue to strive for further revitalization of the business-use market.

◆ Fall 2026 Product Overview

- New menus using "Amani Chicken" are now available!

New Products: "Chicken Steak 170 (Plain) (using Amani Chicken)," "Amani Chicken Katsu (Bagged)"

Renewed Product: "Ultimate Karaage (Mune) (using Amani Chicken)"

- Easily incorporate carefully hand-fried kakiage into your menu, one piece at a time! Achieves a light crispiness with the Airy Fry method.

New Products: "Shrimp & 3 Vegetable Kakiage 50," "Shrimp & Green Vegetable Kakiage 50"

- New products featuring cheese are now available! Our unique technology pursues the deliciousness of "stretching" and "melting."

New Products: "Stretchy Cheese Fry," "Melty Cheese-in Hamburg Steak 110"

- Plenty of sauce coats the rice! Two types of Ankake Tenshinhan (rice with thick sauce) are now available.

New Products: "Ankake Tenshinhan Base (Sweet and Sour Sauce)," "Ankake Tenshinhan Base (Soy Sauce Sauce)"

- New pre-seasoned meatballs that can be used as is after natural thawing! Easy to prepare.

New Product: "Sweet and Sour Meatballs IQF"

- Convenient pre-sliced grilled chicken char siu is now available.

New Product: "Grilled Chicken Char Siu Slices"