Developing Comprehensive Solutions to Support Sustainable Tourism Regional Development

The image shows an example of a tourism regional development support solution.

In recent years, the environment surrounding tourism regional development has changed significantly, and the challenges faced by each region have become more diverse. In addition to data utilization and promotion of tourism DX, comprehensive support tailored to the actual conditions of each region is required, including human resource development, strategy formulation, and information dissemination.

The Japan National Tourism Organization (Minato-ku, Tokyo; Chairman Masanobu Komoda (Chairman and Representative Director, Mitsui Fudosan Co., Ltd.)) provides a variety of solutions to support sustainable tourism regional development for municipalities, DMOs, tourism associations, and tourism-related businesses as the national center responsible for promoting tourism in Japan.

We have now organized these support menus according to regional challenges and intended uses, and are systematically introducing them as "Tourism Regional Development Support Solutions." We have visualized the support menus, which can be utilized according to the actual conditions and challenges of each region, from grasping the current situation of the region to strategy formulation, information dissemination, and human resource development, into a single, easy-to-understand system.

◆Tourism Regional Development Support Solutions (Overall Picture)

The Japan National Tourism Organization offers various solutions according to regional challenges and each stage of tourism regional development. The overall picture is as follows.

◆We offer solutions tailored to regional challenges.

Each solution can be used independently, or by combining them according to the regional situation, we can support more effective tourism regional development.

To research: National Tourism DMP, Tourism Forecast Platform, various surveys, etc.

To plan: Tourism Promotion Plan Formulation Support, AI Analysis Report, etc.

To review: Progress confirmation of KGI/KPI, effectiveness measurement, plan review support, etc.

To communicate: National Tourism Information DB, JAPAN 47 GO, etc.

To develop: D Study, Tourism DX Certification, Top Seminar, etc.

The Japan National Tourism Organization will continue to contribute to the realization of sustainable tourism regional development by providing optimal solutions in accordance with the actual conditions and challenges of each region.

We will propose utilization methods tailored to regional challenges and support needs, so please feel free to contact us.

[Contact Information] Japan National Tourism Organization Regional Tourism Development and Human Resource Development Department TEL: 03-6435-8336 Email: [email protected]