JR Hotel Members to Renew Membership Program on November 10, 2026

The JR Hotel Group, featuring 133 unique hotels and ryokans from Hokkaido to Okinawa and Taiwan, operates the 'JR Hotel Members' loyalty program. Leveraging the JR Group's reputation for safety, reliability, and convenient access near train stations, the program meets diverse accommodation needs through a network of specialized lodging brands, ranging from boutique stays to city and luxury hotels.

To make this nationwide hotel network more accessible than ever, the membership program will be renewed on Tuesday, November 10, 2026. This renewal will evolve the current two-tier status system into a more comprehensive five-tier structure. A new monthly status evaluation system will allow members to upgrade their status the following month upon meeting conditions, enabling faster progression than before. Additionally, the program will be enhanced with expanded point rewards, best-rate guarantees, and richer member benefits, transforming into a more rewarding and comfortable stay experience.

Through this renewal, JR Hotel Members aims to support a wide range of travelers across generations and lifestyles—including long-time loyal members—by delivering new value across everyday stays and special occasions. By deepening connections with guests, the program aspires to become increasingly attractive, where each stay builds greater anticipation for the next journey.

※ For detailed information and the latest updates on the new membership program, please visit the official dedicated website.

【Official JR Hotel Members Special Website】

https://www.jrhotel-m.jp/special/lang/ja/2026-renewal/

Key Renewal Features (Effective November 10, 2026)

1. Transition from 2 to 5 Enhanced Membership Tiers – New Status Applied the Following Month

The program will replace the current two-tier annual evaluation system with a new five-tier status structure evaluated monthly. Upon meeting the criteria, members will enjoy their new status starting the following month, enabling faster upgrades.

For example, new members who spend 50,000 JPY (excluding tax) at any hotel will earn 2,500 JR Hotel Members Points (hereinafter “JRHM Points”) and qualify for Silver status.

2. Increase Direct Booking Point Rewards to Up to 10% – Bonus Points for Birthdays and Status Upgrades

When booking directly through the JR Hotel Members official website, members will earn 5% of their pre-tax hotel spending as base JRHM Points. Additional status-based bonus points will be added, increasing the total point return to up to 10%.

Bonus points will also be awarded on members’ birthdays and upon status upgrades, creating more opportunities for valuable rewards.

3. Introduce the “Best Rate” – Guaranteed Lowest Rate for Members

A new “Best Rate” will be introduced for direct bookings via the JR Hotel Members website, ensuring members always receive the most competitive available rate and a trustworthy booking experience.

4. Enhanced Stay Benefits for Top Two Tiers – Room Upgrades, Late Check-Out, and Dining Perks

Platinum and Diamond members will receive exclusive benefits, including room upgrades and extended late check-out (up to 2:00 PM), subject to availability on the day of stay. Additional hotel-specific benefits, such as dining discounts at on-site restaurants, will also be expanded to enhance the overall guest experience.

Overview of New Membership Tiers

Launch of New Membership Program: From 6:00 AM on Tuesday, November 10, 2026 (tentative)

※ Start time may vary depending on system operations.

Application of New Member Benefits: For stays from November 10, 2026

※ Detailed information on new member benefits is available on the “Member Benefits” page of the JR Hotel Members Special Website.

【JR Hotel Members Special Website (Member Benefits)】

https://www.jrhotel-m.jp/special/lang/ja/2026-renewal/status/

New Membership Tiers (No enrollment or annual fees)

※1 Best Rate definitions and conditions vary by hotel operator. Please check individual hotel websites for details.

※2 Some facilities may be excluded. Benefits may not be available due to room availability or booking plan restrictions.

※3 For hotels with standard check-out at 11:00 AM, the maximum extension applies from the original time.

Transition for Existing Members and Temporary Service Suspension

【Transition for Existing Members】

Existing Regular and Gold members’ accumulated points will be automatically transferred to the new program.

Membership status will be determined based on point activity from April 1, 2026, to November 7, 2026, and converted to the new tier system. Gold members will be upgraded to either Platinum or Diamond status.

【Temporary Suspension of Member Services】

To facilitate the transition to the new program, system maintenance will be conducted. During this period, all member services—including logging in, booking member rates, using or exchanging points, and new registrations—will be temporarily unavailable.

Service Affected

Scheduled Downtime

Unavailable Functions

All Member Services

November 8, 2026 (Sun) 2:00 AM

– November 10, 2026 (Tue) 6:00 AM

• Login (all member pages)

• Booking of member plans

• Point redemption and exchange

• New member registration

etc.

※ Downtime may vary depending on maintenance progress. Points earned during the suspension period will be credited gradually after November 10, 2026.

※ Due to the maintenance, from November 9, 2026 (Mon) 7:00 AM to 2:00 PM, all booking functions—including new reservations, changes, and cancellations—will be unavailable on all hotel official websites, regardless of membership status.

For details, please visit the JR Hotel Members official website.

※ After November 10, 2026, members will need to log in again.

JR Hotel Members Official Website: https://www.jrhotel-m.jp

JR Hotel Members – Basic Information

JR Hotel Members is a loyalty program featuring hotels operated by JR East Japan Hotels, JR Central Hotels, JR West Japan Hotels, JR Shikoku Hotels, and JR Kyushu Hotels & Resorts, along with partner ryokans and restaurants. A total of 133 properties across Japan—from Hokkaido to Kyushu and Okinawa—and Taiwan allow guests to experience regional charm.

JRHM Points earned from stays and dining can be used toward future accommodations, restaurant bills,