Nitori Co., Ltd. (Headquarters: Kita-ku, Sapporo; President & CEO: Akio Nitoh; hereinafter 'Nitori') has partnered with Chifure Cosmetics Co., Ltd. (Headquarters: Kawagoe City, Saitama Prefecture; President: Masahiro Nozu; hereinafter 'Chifure') to develop the 'Chifure Mochi Moisturizing Series' as an exclusive product line for 'Deco Home.' The full lineup of four items—toners, lotion, and cream—will be available starting Tuesday, September 1, 2026, at select Deco Home stores and on Nitori Net.
[Special Feature Page] https://www.nitori-net.jp/ec/brands/decohome/feature/cosmetics/
Background and Value Proposition
At the heart of the collaboration between Nitori and Chifure lies a shared philosophy: 'enhancing customers’ everyday lives.' Deco Home aims to be a store where 'women can easily access cuteness and joy,' offering lifestyle solutions that make 'daily essentials, interior decor, and oneself all feel cute.' Meanwhile, Chifure operates under the brand slogan 'Life, Together,' striving to support each individual’s lifestyle with healthy skin and peaceful living.
Despite operating in different domains—cosmetics and interior goods—their shared vision of enriching daily life has led to this collaboration.
This initiative aims to let customers discover skincare effortlessly during their regular shopping, enriching their daily routines. By combining cosmetics with interior design, the brands aim to go beyond mere product sales, delivering a holistic brand experience that nurtures both heart and home.
Product Concept: 'Plump Hydration Care with Joyful Excitement and a Delightful Daily Experience'
Targeting women in their 30s who seek excitement in everyday life and shopping, the series offers a skincare experience that mirrors selecting beautiful interior decor—available right at Deco Home. The products feature designs that blend seamlessly with Deco Home’s aesthetic, paired with Chifure’s signature simple skincare formulations.
With two rich-texture toners, a lotion, and a moisturizing cream, this four-item lineup delivers a joyful skincare experience—making users feel uplifted every time they see or use the products.
Product Overview
Chifure Mochi Moisturizing Toner (Viscous)
<Product Features>
Combines hydrating ingredients—sodium hyaluronate, glycerin, and trehalose—with cooling ethanol to deliver a viscous yet refreshing texture that absorbs quickly, leaving skin plump and moisturized.
<How to Use>
After cleansing, apply an appropriate amount (about the size of a 500-yen coin) onto cotton or hands, and gently spread over the entire face.
180mL: 999 yen (tax included)
Chifure Mochi Moisturizing Toner (Rich Viscous)
<Product Features>
Offers a rich, viscous texture with a plump, moisturized feel.
Combines sodium hyaluronate and trehalose with low-residue moisturizing ingredients*1 to deliver high hydration without stickiness.
<How to Use>
After cleansing, apply an appropriate amount (about the size of a 500-yen coin) onto cotton or hands, and gently spread over the entire face.
180mL: 999 yen (tax included)
Chifure Mochi Moisturizing Lotion
<Product Features>
Lightweight oil-infused formula that spreads smoothly.
Enriched with water-soluble collagen, trehalose, and glycerin for a soft, plump texture.
<How to Use>
After toner or serum, take an appropriate amount (about the size of a 100-yen coin) into hands and gently spread over the entire face.
Use in the morning if dryness is a concern. (For makeup application, use sparingly to prevent smudging.)
150mL: 999 yen (tax included)
Chifure Mochi Moisturizing Cream
<Product Features>
A lightweight, non-greasy cream that spreads smoothly.
Contains water-soluble collagen, trehalose, glycerin, and high-hydrating oil agents*2 to lock in moisture, leaving skin soft and supple the next day.
<How to Use>
After toner or serum, take an appropriate amount (about the size of a pearl) into hands and gently spread over the entire face.
Use in the morning if dryness is a concern. (For makeup application, use sparingly to prevent smudging.)
56g: 1,290 yen (tax included)
*1 Methyl Gluceth-10, PEG/PPG/Polybutylene Glycol-8/5/3 Glycerin
*2 Dicaprylyl Malate, Diethylhexyl Malate, Dibehenyl Malate
*Note: Additional handling fees may apply for purchases or deliveries to certain remote islands.
About Deco Home
Deco Home is an interior goods store born from Nitori. Curated from a woman’s perspective, it offers everyday essentials to room accent items—all with high quality, stylish design, and affordable pricing.
[Visit the Official Deco Home Website Here] https://www.nitori.co.jp/decohome/index.html
FACT BOX
- Source: PR TIMES
- Category: New Product