NS Group (Headquarters: Shinjuku, Tokyo) will launch an experience-based collaboration at Karaoke Pasela starting June 4, 2026, to celebrate the first-ever anime adaptation of Lotte's long-selling product, 'Pai no Mi.' The collaboration was born from a shared desire to provide customers with an enjoyable 'oshi-katsu' (fan activity) experience through karaoke and to foster familiarity with the Pai no Mi brand.
This project includes the offering of collaboration menus, the ability to watch the 'Pai no Mi' anime on large screens in Pasela rooms, and content for families, particularly at locations featuring the 'Beruberu Park' kids' space. A special original sticker will be presented with every collaboration menu item ordered.
The event runs from June 4 to September 7, 2026, across locations in Tokyo, Kanagawa, and Osaka. Collaboration menu items include the 'Kumama's Honey-Drenched Pai no Mi Cheese Pizza Plate' and the 'Legendary Pai no Mi Tree Petit Honey Toast.' Customers will receive one of 19 original stickers with each menu item ordered. Additionally, the project features promotional videos on the Shinjuku Southeast Exit vision and 4-panel manga displays at Beruberu Park.
FACT BOX
- Source: PR TIMES
- Category: press_release