Kataller Toyama, a J.LEAGUE J2 club, newly joined "Lise" on July 7th. "Lise" is a service operated by OIS Inc. that connects professional sports teams with companies wishing to utilize their licenses.
This participation enables companies and organizations to apply for license utilization through "Lise" for the planning and production of original products utilizing team properties. A wide range of creative developments, such as original merchandise, will become possible.
Participating Team Information
Team Name: Kataller Toyama
Official Website: https://www.kataller.co.jp/
Base: Toyama Prefecture (entire prefecture, centered in Toyama City)
League: Japan Professional Football League (J.League) J2 Club
Team Introduction
Kataller Toyama is a J.League club whose home town is Toyama Prefecture (entire prefecture, centered in Toyama City). The team name "Kataller" combines the meaning of "to talk together" and "to sing together" (Italian "cantare") for the beloved team, along with the Toyama dialect "to win" (kattare). It also represents the team's stance of "going together" (French "aller") with the people of Toyama Prefecture (supporters) aiming for the top. Deeply loved by the region, they continue to fight passionately on the national stage as an entity striving for greater heights in unity.
Available Properties
Possibilities for License Utilization
Companies and organizations will be able to realize the use of properties such as club emblems, logos, and team mascots in products and creative works through license applications.
Leveraging the versatility of diverse properties, a wide range of developments are possible, regardless of industry or scale.
"Lise" creates opportunities for license utilization for companies and organizations considering the following:
- Production and sale of original merchandise
- Product planning and development of collaborative products
- Use in creative works accompanying licensed products
What is the License Utilization Service "Lise"?
"Lise" is a platform that connects companies and organizations considering product commercialization using licenses such as sports team emblems, logos, and mascots, with the teams themselves.
It provides support for the entire product commercialization process, including complex procedures and checks for license utilization. This promotes smoother license utilization and product commercialization for both professional sports teams and license users, aiming to revitalize the entire sports industry.
We aim for a world where sports teams are integrated into daily life, and people feel closer to sports teams.
From checking participating team information to applying for a license, everything can be done online, providing a system that is easy for companies new to license utilization to consider.
OIS, with its extensive know-how in merchandise production, supports everything from product planning to commercialization and post-sale procedures, reducing the effort and rework for both license users and licensors, and achieving smooth product commercialization.
On the "Lise" portal site, you can search for teams available for license utilization, simulate license costs, and easily consult through the inquiry form.
Lise Portal Site: https://lise2025.net/
Future Developments
"Lise" will continue to strengthen its collaborations with various professional sports teams, including soccer, basketball, and rugby, to support the creation of new value between sports and companies/organizations.
For inquiries such as "I want to consider developing sports licensed merchandise" or "I want to consult on how to proceed with product commercialization," please contact the Lise support desk.
Inquiries
OIS Inc.
Lise Support Team
Email Address: [email protected]
Lise Portal Site is here
FACT BOX
- Source: PR TIMES
- Category: ビジネス