The domestic leading digital flyer service 'Shufoo!,' operated by ONE COMPATH Co., Ltd. of the TOPPAN Group, has decided to hold the 'Shufoo! Best of Super' project again this year, where the best supermarket is determined by consumer votes. 'Shufoo! Best of Super' is an initiative to further enliven shopping at supermarkets by communicating the strengths and ingenuity of each store through customer votes. It is a chance to maximize the appeal of the store! With the key message 'The best supermarket is decided by your vote!', this initiative communicates the strengths and ingenuity of supported supermarkets and awards them to further enliven daily shopping. Last year, many users participated with 135,922 valid votes, receiving significant response including media coverage and TV exposure. Benefits of participation include improved local recognition, increased customer traffic, and free participation. To make preparations for voting stores more fulfilling this year, we will distribute promotional tools free of charge before the voting starts. This project conducts voting for supermarkets nationwide to select the No. 1 store. In 8 categories (assortment, cost-performance, hospitality, flyers, meat, fish, vegetables, side dishes), users rate stores with up to 5 stars, and rankings are determined by considering the number of votes. Among the voted supermarkets, national rankings will be announced as the Comprehensive Award, and popular supermarkets by region will be announced as the Area Award. We will also announce 'Category Awards' to determine the No. 1 in each of the 8 voting categories. [In-store announcement and voting period] July 1, 2026 (Wed) to July 22, 2026 (Wed) 23:59. Results are scheduled to be announced around early September 2026.
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- Source: PR TIMES
- Category: event_announcement