When will the ICEE and GO☆GO☆CAFE! collaboration take place?

From June 18 to August 17, 2026, at GO☆GO☆CAFE! in Harajuku.

Are there any exclusive ICEE menu items for this collaboration?

Yes, the 'Harajuku Custom ICEE' features colorful gummy toppings available only here.

What is the color-changing cup?

A special cup that changes color with temperature, enhancing the visual coolness experience.

Where is the pop-up shop located?

1-7-1 Jingumae, Shibuya-ku, Tokyo, CUTE CUBE HARAJUKU 1F, inside GO☆GO☆CAFE!.

Harajuku's Hottest Summer Trend! ICEE, America's Best-Selling Frozen Carbonated Drink with 500 Million Annual Cups, Collaborates with Harajuku's Iconic 'GO☆GO☆CAFE!' for a Limited-Time Pop-Up Shop

Q: What ICEE flavors are available?

Three flavors: Blue Raspberry, Red Strawberry, and Yellow Peach.

Published Jun 18, 2026 6:20 PM ・ Updated Jun 19, 2026 8:19 AM ・ 7 min read ・ Source: PR TIMES

ICEE, the frozen carbonated beverage that sells over 500 million cups annually in the U.S., is teaming up with 'GO☆GO☆CAFE!', a beloved Harajuku destination on Takeshita Street, for a summer-limited pop-up shop from June 18 to August 17, 2026. The collaboration features color-changing cups and exclusive toppings, targeting Gen Z with a visually engaging, refreshing experience.

Harajuku's iconic 'GO☆GO☆CAFE!', renowned for its powerful cultural influence on Takeshita Street, will be transformed into an ICEE-themed space! This summer, experience the ultimate blend of coolness and emotion with an innovative sensory event.

Ozax Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; President & CEO: Ebinuma Eiji) announces that ICEE (pronounced 'Icy'), the globally popular frozen carbonated beverage, will collaborate with CANDY・A・GO・GO Co., Ltd. (Headquarters: 1-23-27 Jingumae, Shibuya-ku, Tokyo; Representative: Ochiai Takumi), operator of 'GO☆GO☆CAFE!'—a hotspot with massive popularity on Harajuku's Takeshita Street. A limited-time pop-up shop will open from Thursday, June 18, 2026, to Monday, August 17, 2026.

Introducing the Color-Changing Cup That Reacts to Temperature

The vibrant, refreshing world of ICEE—originating in the U.S. and enjoyed in over 500 million servings annually—merges with CANDY・A・GO・GO’s pop-cute aesthetic. Together, they create Harajuku’s most photogenic summer destination, ready to blow away the summer heat.

Harajuku’s 'GO☆GO☆CAFE!' Transformed by ICEE

What is the New-Sensation Frozen Carbonated Beverage 'ICEE'?

ICEE Logo

ICEE is a revolutionary frozen carbonated drink first introduced in the United States in 1967. It is now sold worldwide, including in Central America, China, and Australia. Available in three vibrant flavors: 'Blue Raspberry,' 'Red Strawberry,' and 'Yellow Peach.' Its eye-catching appearance has made it a social media sensation, especially among Gen Z.

What is CANDY・A・GO・GO?

CANDY・A・GO・GO operates 'CANDY A☆GO☆GO!', a globally inspired bulk candy store on Takeshita Street, along with lifestyle variety shops 'SUGAR HIGH!' and 'GO☆GO☆CAFE!'. The company also manages multiple in-house advertising platforms in Harajuku and has executed numerous cross-genre collaborations. Additionally, it engages in wholesale distribution and OEM product development.

Collaboration Highlights & Menu

- Featured ICEE Flavors:

Enjoy the effervescent, refreshing burst of the popular 'Blue Raspberry,' 'Red Strawberry,' and 'Yellow Peach' flavors (¥800 each, tax included).

The temperature-sensitive color-changing cup is priced at ¥1,400 (tax included).

- Exclusive Toppings by CANDY・A・GO・GO:

Introducing the 'Harajuku Custom ICEE'—a one-of-a-kind treat available only here, topped with colorful gummies and candies. (Launch scheduled from summer vacation)

- Perfect for Photo & Video Content:

Take photos and videos with ICEE’s iconic characters and pop-art logos. Ideal for TikTok and Instagram Reels.

[Event Details]

- Event Name: 'ICEE' × 'GO☆GO☆CAFE!' Collaboration Pop-Up Shop

- Dates & Hours: June 18 (Thu), 2026 – August 17 (Mon), 10:00–20:00

- Venue: GO☆GO☆CAFE!

(1-7-1 Jingumae, Shibuya-ku, Tokyo 150-0001, CUTE CUBE HARAJUKU 1F)

- Access: Approximately 3 minutes on foot from Takeshita Exit, Harajuku Station on the JR Yamanote Line

- GO☆GO☆CAFE! Official Website: https://candyagogo.com/3056/

- ICEE Official Website: https://www.icee.jp/

Ozax Co., Ltd. Company Overview

Headquarters: 3-1-16 Kanda-Misakicho, Chiyoda-ku, Tokyo, Shinbashi Kitatokyu Building

Established: September 1920 (Founded: September 1910)

Capital: ¥520 million

Representative: President & CEO Ebinuma Eiji

Business Activities: Manufacturing, processing, and sales of lifestyle industrial products; sales of synthetic resin materials; sales of Western paper, board paper, paper secondary products, and pulp; food sales; import and export related to the above

FACT BOX

Source: PR TIMES
Category: Event
Products / services: ICEE / GO☆GO☆CAFE!

Harajuku's Hottest Summer Trend! ICEE, America's Best-Selling Frozen Carbonated Drink with 500 Million Annual Cups, Collaborates with Harajuku's Iconic 'GO☆GO☆CAFE!' for a Limited-Time Pop-Up Shop

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