New 'MORUN' series from '√♡Root lens', modeled by Nene Kosonoi, launches May 29th with a focus on water-gloss and shine. Pre-sales and special campaigns start on Qoo10!

Parente Co., Ltd. (Headquarters: Chuo-ku, Chiba City; Representative Director: Tadashi Yoshida), operator of contact lens e-commerce sites, will release the new series 'MORUN by √♡Root lens' on Friday, May 29, 2026.

For this new series, the brand continues to feature Nene Kosonoi, who has served as the image model since the brand's inception, embodying its world view with her overwhelming transparency. We are delivering a lineup that reflects the latest trends along with her new charm.

The concept is 'A selfish lens that achieves both moist, glossy beauty and cute, enhanced eyes.' It features a water-glossy design aimed at girls who always want to update their style. It balances a natural yet well-defined size (13.6mm–13.8mm) with cost-performance suitable for daily use.

(Omitted: Product lineup and campaign details)

Parente entered the contact lens e-commerce market in 2008, ahead of the industry. It has gained high acclaim through its own site 'Lens Apple' and various mall platforms, and is actively involved in regional and sports promotion.