PIAZZA Inc. (CEO: Kohei Yano, hereinafter 'PIAZZA'), operator of the local community app 'PIAZA,' has signed a collaboration agreement with Koganei City, Tokyo (Mayor: Tohru Shirai), aimed at fostering connections among residents.
Through this partnership, PIAZZA will promote information sharing and community engagement within Koganei City, working toward building a local platform where people of all generations can connect.
This marks the 16th municipal adoption in Tokyo and the 80th across Japan.
- Background of the Collaboration
Koganei City is advancing redevelopment and urban renewal projects, particularly around Musashi-Koganei Station. There is a growing need to utilize newly developed spaces to create sustainable mechanisms that attract and circulate foot traffic. At the same time, local shopping districts and community groups are facing challenges such as aging membership and a shortage of successors, making it essential to encourage participation from younger generations, families with children, and new residents.
PIAZZA is a local platform designed to foster loose connections among residents, enabling anyone to freely share and exchange local information at no cost. By accumulating local information on the platform, PIAZZA ensures that anyone can access community activities at any time. Additionally, PIAZZA supports information dissemination and participation in local activities, helping to convert interest into active involvement. This shared vision has led to the collaboration with Koganei City.
With the mission of 'creating cities where people support one another,' PIAZZA has partnered with 79 local governments across Japan and operates the 'PIAZZA' community app in over 110 areas. The company continues to contribute to sustainable urban development by combining digital and real-world initiatives to revitalize local communities.
- Executive Comments
Ceremony for the agreement signing (held on July 2, 2026). From left: Kohei Yano, CEO of PIAZZA; Tohru Shirai, Mayor of Koganei City.
Tohru Shirai, Mayor of Koganei City
Currently, our city is advancing urban development initiatives centered on the redevelopment of the north exit of Musashi-Koganei Station, aiming to create a vibrant and attractive city. To address increasingly diverse and complex local challenges, it is essential for public and private sectors to collaborate, strengthen human connections, and revitalize the entire community.
Through this agreement, we expect that using the local community app 'PIAZZA' will create new opportunities for encounters and interactions among residents. We look forward to events utilizing newly developed plazas and public spaces, generating vibrancy and energy in the community. We hope this collaboration will further activate the region and resolve local challenges, and we will continue our efforts toward building a sustainably developing and vibrant city.
Kohei Yano, Representative Director, PIAZZA Inc.
We are delighted to have signed this collaboration agreement with Koganei City. With ongoing redevelopment projects, especially around Musashi-Koganei Station, the city is on the verge of experiencing renewed vibrancy. In this changing environment, we hope PIAZZA can serve as a platform that supports the dissemination of local event information and mutual assistance among residents.
Moreover, the connections fostered in everyday life will prove their true value in times of crisis.
We will continue striving to contribute to Koganei City’s sustainable urban development from both digital and real-world perspectives.
- Overview of the 'Koganei City Area' on PIAZZA
A dedicated timeline, the 'Koganei City Area,' has been launched on PIAZZA.
This serves as an online community plaza where residents can exchange local information, announce events, ask questions or seek advice anonymously, and share unused items. The service is free and open to all.
PIAZZA 'Koganei City Area': https://www.lp.piazza-life.com/
- Koganei City-Only Posting Campaign
A promotional campaign is being held: users who post local information about Koganei City on PIAZZA with the hashtag '#小金井市お出かけスポット' will have a chance to win 500 yen in electronic money through a lottery.
Duration: July 15, 2026 (Wed) to August 17, 2026 (Mon)
Eligibility: Posts on the 'Koganei City Area' with the specified hashtag
Prize: 500 yen in electronic money (awarded by lottery)
How to Participate:
- Download the app and register (free) via the URL below: https://www.lp.piazza-life.com/
* Email address required for registration.
Set your home area to 'Koganei City Area.'
- Create a post using the pencil icon on the app’s home screen.
- Post with the hashtag '#小金井市お出かけスポット'.
- About the Local Community App 'PIAZZA'
The 'PIAZZA' local community app is a regional platform where people living in the same area gather to exchange information, share unused items, and build loose connections, mutual support, and new relationships. Event information posted by PIAZZA users within the app is also published on the website 'PIAZZA Local Events (https://event.piazza-life.com/),' where anyone can view and share it.
- Features of PIAZZA
- Creating Real Connections Among Residents The platform enables easy digital information exchange and also creates opportunities for real-life interactions through item sharing and event participation. Residents in the same area can engage in comfortable, low-pressure community exchanges.
- Hiring Local Residents as 'Community Designers' To ensure safe and secure interactions within the area, Community Designers are recruited from actual local residents. They play an essential role in activating the local community.
- 'Machi-katsu' – Contributing to the Community During Daily Life A community contribution project where local residents use their skills, talents, and personal interests to take on paid local 'jobs.' Regardless of age or gender, anyone can actively contribute to their community.
- Service Overview
Name: Local Community App 'PIAZZA'
Operator: PIAZZA Inc.
Partner Municipalities: 80 across Japan
Service Areas: 116 areas
Operating in 116 areas across 14 prefectures, primarily in the Greater Tokyo Area and regional cities. (As of July 15, 2026)
* For details: https://note.com/piazza_life/n/n6b7ac39acd0c
Cost: Free
- About PIAZZA Inc.
Company Name: PIAZZA Inc. (https://www.about.piazza-life.com/)
Address: 5F, Greenhill Building, 1-10-8 Nihonbashi-Kayabacho, Chuo-ku, Tokyo
Representative: CEO Kohei Yano
Established: May 2015
Mission: Creating cities where people support one another
Business: Development and operation of urban development platforms; Area management; Area production
FACT BOX
- Source: PR TIMES
- Category: Partnership