[Corporate Webinar] How to Connect Social Contribution to Brand Value, Recruitment, and Employee Engagement?

International NGO Plan International (Location: Setagaya-ku, Tokyo; Chairperson: Kiyoko Ikegami; hereinafter 'Plan') will jointly hold a free webinar titled 'How to Connect Social Contribution to Brand Value, Recruitment, and Employee Engagement?' on Friday, June 19, 2026, targeting corporate officers in charge of PR, Sustainability, CSR/ESG/DEI. This is in collaboration with gooddo Inc. (Headquarters: Shinjuku-ku, Tokyo; President & Representative Director: Keisuke Shimogaki; hereinafter 'gooddo'), a consolidated subsidiary of Septeni Holdings Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; Representative Director: Yuichi Kamino; Securities Code: 4293).

'Women's Empowerment Support' and 'Gender Equality' That Will Determine Future Corporate Growth

Corporate SDGs and sustainability activities are now required to go beyond mere donations or financial support, connecting to corporate value such as brand building, employee engagement, DE&I, human capital management, and building relationships with the next generation.

Japan ranks lowest among G7 countries in the Gender Gap Index, indicating a significant gender disparity globally (Note 1). Consequently, 'women's empowerment support and gender equality' are gaining attention as critical themes for companies to address.

Meanwhile, Plan annually conducts various awareness and collaborative programs around the International Day of the Girl (Note 2) on October 11. In 2026, Plan will launch the 'Plan Girls Movement 2026 Jibun Rashisa Kenkyujo (Self-Identity Lab),' creating a space where young women can 'discover their true selves and express themselves safely' in collaboration with companies.

Against this backdrop, Plan has partnered with gooddo, which supports the planning and co-creation of many corporate CSR and sustainability activities, to hold this webinar.

On the day, gooddo will introduce recent changes surrounding sustainability activities. Additionally, Mirei Koizumi, a former CMO at foreign-affiliated companies and currently CMO/Director of Marketing & Communications Department at Plan, will take the stage. Starting from the International Day of the Girl, she will discuss the significance of companies engaging in gender equality, methods to connect social contribution to brand value, recruitment, and employee engagement, and provide specific practical tips.

The webinar will also explain how companies can participate as partners in the 'Plan Girls Movement 2026' as an action for the International Day of the Girl.

Note 1: Reference: https://www.plan-international.jp/news/20250613_info-51/ Note 2: A day designated by the United Nations to call upon the international community to promote the 'rights of girls' and the 'empowerment of girls.' *Empowerment refers to the power necessary for women to choose all life options of their own volition and to gain the ability to participate equally in decision-making within the household and society.

Recommended for corporate officers in:

・PR, Sustainability, CSR, ESG, DEI fields ・Companies interested in women's empowerment, educational support, and youth support ・Corporate officers in charge of branding, recruitment, and employee engagement ・Companies considering initiatives related to the International Day of the Girl or young women's support

Speaker Profile

Mirei Koizumi Plan International Japan (Public Interest Incorporated Foundation)

CMO/Director of Marketing & Communications Department

After working at Marubeni Corporation, she held marketing leadership and CMO positions at various domestic and international companies including Citibank, Nielsen, Valrhona Japon, and Rémy Cointreau Japan. She holds an MBA from the University of Leicester, UK. With over 30 years of experience in brand strategy, customer experience enhancement, new business development, and organizational management, she leverages her experience in both corporate and NGO sectors to drive initiatives that connect social issue engagement to corporate value enhancement, brand strategy, and human resource strategy. Currently, as CMO of Plan International Japan, she works towards realizing girls' rights and gender equality through corporate partnerships and public advocacy activities.

Webinar Overview

Name

How to Connect Social Contribution to Brand Value, Recruitment, and Employee Engagement? Leveraging International Day of the Girl for Your Company's Initiatives ~Plan Girls Movement 2026 Corporate Information Session~

Date & Time

Friday, June 19, 2026, 14:00 - 15:00

Venue

Zoom Webinar (Online Live Streaming)

Target Audience

・Corporate officers in charge of PR, Sustainability, CSR/ESG/DEI ・Corporate officers interested in women's empowerment and educational support

Speakers (Planned)

・Plan International Japan (Public Interest Incorporated Foundation) CMO/Director of Marketing & Communications Department: Mirei Koizumi

・Plan International Japan (Public Interest Incorporated Foundation): Miyuki Matsumoto

・gooddo Inc.: Natsu Nakamura

Participation Fee

Free

Capacity

100 participants (first-come, first-served)

Registration Method

Pre-registration required (please apply via the form below)

Registration Form Link

Registration Deadline

Friday, June 19, 2026, 13:00

Organizers

Plan International Japan (Public Interest Incorporated Foundation) / gooddo Inc.

Program (Planned)

1. Opening Purpose of the day / Changes surrounding sustainability for consumers and companies

2. Special Lecture Told by a former foreign-affiliated company CMO and management executive

How to Connect Social Contribution to Brand Value, Recruitment, and Employee Engagement? Leveraging International Day of the Girl for Your Company's Initiatives ~Plan Girls Movement 2026 Corporate Information Session~

3. Project Introduction

Introduction of the 'Plan Girls Movement 2026 Jibun Rashisa Kenkyujo (Self-Identity Lab)' Project

4. Results & Case Studies

Introduction of 2025 results of International Day of the Girl related events and examples of sponsoring partner companies

5. Partnership Information Partner menu and process for participation

6. Q&A / Closing Answers to questions from participants

*Program content and order are subject to change.

Co-organizer Company Profiles

<gooddo Inc.>

Main Business: Operation of the social contribution platform 'gooddo,' PR support and consulting for non-profit organizations and non-governmental organizations Headquarters: 27F, Sumitomo Fudosan Shinjuku Grand Tower, 8-17-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo Representative: Keisuke Shimogaki, President & Representative Director Company URL: http://gooddo.jp/

<Septeni Holdings Co., Ltd.> Main Business: Holding company overseeing a corporate group primarily engaged in internet-related businesses Headquarters: 30F, Sumitomo Fudosan Shinjuku Grand Tower, 8-17-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo Representative: Yuichi Kamino, Representative Director Company URL: https://www.septeni-holdings.co.jp/

What is 'International Day of the Girl'?

The 'International Day of the Girl' is a day designated by the United Nations to call upon the international community to promote the 'rights of girls' and the 'empowerment of girls.' Plan...