The Kenmin Show Tabi Executive Committee, a joint project of Yomiuri TV, Progress, and JTB, will release the 6th edition of the regional promotion short drama series 'Oshi-katsu Joshi no Kenmin Tabi - Kumamoto Edition' starting June 5, 2026. The series stars Mio Kudo as Aoi Oedo, a travel enthusiast who explores regional cultures and cuisines on SNS. Set 10 years after the earthquake, this edition focuses on Kumamoto's recovery. Featured spots include Kumamoto Castle, South Aso Railway, and Kumagawa River rafting. Local specialties such as Ajisen Ramen, horse sashimi, and red beef from Uoshou Dining Yashio, and roadside stations like Shichijo Melon Dome are showcased. Kumamon and local talent Joji Batten also appear. The campaign features 5 drama episodes and 9 Vlogs on Instagram, TikTok, and YouTube Shorts.
FACT BOX
- Source: PR TIMES
- Category: business