This time, a book by our CEO, Koichiro Shizuka, titled "Lifetime Usable Shoe Shining Techniques" (Nitto Shoin Honsha) has been published. This is a "definitive guide to shoes" for all shoe shining lovers, condensed with the know-how cultivated over 50 years since R&D's founding.
Keep your favorite pair beautiful forever
Taking care of shoes and wearing them for a lifetime. This can be said to be one of the important cultures in today's sustainable society.
This book covers not only basic smooth leather, but also various material care methods such as suede, cordovan, exotic leather, and canvas, which many people struggle with.
Furthermore, our "Shoe Care Meister" clearly teaches how to care for a wide range of shoes, including sneakers, outdoor boots, and women's shoes, with accompanying photos.
This book is packed with tips for long-lasting use of leather shoes, from daily care to the art of mirror shining, which polishes shoes to a mirror-like sheen, and how to deal with shoe problems.
To enjoy your leather shoe life
The charm of this book is not limited to explanations of shoe care. It is packed with the joy of wearing leather shoes, including how to choose leather shoes according to occasion (TPO), types and ways to tie shoelaces, and even coordination techniques with socks.
This book can be enjoyed by a wide range of people, from shoe shining beginners who have recently started caring for leather shoes, to veterans aiming for higher skills.
Please pick up a copy and take a look.
Author Profile
**Koichiro Shizuka** After graduating from university, joined R&D Co., Ltd. in 1993.
Acquired shoe shining and leather care techniques through sales practice, and also engaged in product development at factories both domestically and internationally. Assumed the position of Representative Director in 2009. Shoe care brand "
FACT BOX
- Source: PR TIMES
- Category: New Product
- Products / services: M.MOWBRAY