REHATCH Inc. (Headquarters: Chiyoda-ku, Tokyo; Representative Director: Ryota Sakoda) held the offline event "AI Marketing Frontline - Business Marketer Exchange Event" in Shimokitazawa, Tokyo, on Friday, March 27, 2026. Many participants, primarily business marketers, attended.

▼Background of the Event

With the rapid evolution of AI technology, AI utilization in marketing is expanding. However, many voices expressed concerns such as "I don't know how it's actually used in the field" and "I want to know how marketers in other companies are utilizing AI."

This event was planned as the second installment of "AI Marketing Frontline - Ultra-Realistic Case Study Night," held in February. Evolving from the previous panel discussion format, this event adopted a themed table discussion format where participants could directly interact, aiming to provide a venue for practical know-how sharing and networking simultaneously.

▼Program on the Day

19:00-19:20 Doors Open / Reception 19:20-19:26 REHATCH AI Utilization Case Study Presentation 19:26-20:10 Themed Table Discussions 20:10-20:20 Themed Sharing Session 20:20-20:30 Latest Information on Marketing AI / About Our Products 20:30-21:25 Networking Session

▼Themed Table Discussions

As the main content of the event, three themes were prepared: "Content Generation (Ad Banners, LPs, Videos, Articles)," "Data Analysis / Report Automation," and "Strategy Formulation / Policy Design." Participants chose a theme at the reception and engaged in discussions at tables of six.

"How it's actually used," "What didn't go well," and "What they want to try in the future" – ultra-realistic case studies from the field were shared at each table.

Keywords: AI Marketing, Generative AI Marketing Utilization, AI Utilization Cases, Marketer Event, Marketing Event Tokyo, AI Business Efficiency, Marketing DX, Business Marketer, Freelance Marketer, ENSOR

FACT BOX

  • Source: PR TIMES
  • Category: Event
  • Products / services: ENSOR