REHATCH Inc. announced the adoption of its marketing AI OS 'ENSOR' by Recora Inc., which operates an apparel e-commerce business. Recora manages the fashion accessory brand 'LASIEM' and faced challenges regarding skill gaps among staff and maintaining consistent brand imagery in creative production for product pages and banners. ENSOR features AI editing capabilities that combine chat and canvas, as well as automatic extraction of brand tone and manner. By utilizing these features, Recora aims to build a system that balances production efficiency with brand quality maintenance. ENSOR functions as a marketing AI OS that integrates advertising data analysis with strategy proposals, significantly reducing creative production time.
FACT BOX
- Source: PR TIMES
- Category: business_partnership
- Organizations: REHATCH / Recora