Recustomer to Host Seminar on New Customer Acquisition and Post-Purchase Experience in the AI Era Utilizing Shopify on July 15 (Wed.)

Recustomer Inc. (Headquarters: Chuo-ku, Tokyo; Representatives: Yasuhiro Shibata, Shota Tsujino; hereinafter "Recustomer") will co-host a seminar for e-commerce businesses with Shopify Japan Inc. and forest Inc. titled "Expanding Customer Touchpoints with Shopify: The Present of 'New Customer Acquisition' and 'Post-Purchase Experience' in the AI Era." The seminar will be held on Wednesday, July 15, 2026, from 17:00 at Tokyo Culture Culture (4-minute walk from Shibuya Station).

<Application for Participation> Please apply from the URL below.

https://tuna.cool/pages/seminar_202607-recustomer-forest

Background of the Event

Amidst intensifying competition in the e-commerce market, the cost of acquiring new customers, primarily through advertising, continues to rise, and growth models reliant on traditional customer acquisition methods are at a turning point. Meanwhile, attention is increasingly focused on the evolution of commerce experiences utilizing AI and LTV improvement measures that leverage post-purchase customer touchpoints. The importance of designing a consistent experience from customer acquisition to post-purchase is growing.

This seminar will share practical knowledge from the perspectives of platform providers, brands, and app vendors on the future of new customer acquisition in the AI era and maximizing customer touchpoints through post-purchase experiences, centered around the Shopify ecosystem.

Main Themes Covered in This Seminar

- The overall picture of customer touchpoints and new approaches to customer acquisition in the AI commerce era

- Case studies of brands diversifying their customer touchpoints

- Designing post-purchase experiences and utilizing the Shopify app ecosystem

- Redesigning e-commerce strategies to break away from advertising dependency

Program Overview

◯ The Overall Picture of Expanding Customer Touchpoints with Shopify <Speaker> Mr. Morio Ishikawa, forest Inc. Mr. Junichi Okamura, Shopify Japan Inc. Content: Explanation of changes in customer touchpoints in the AI era and the latest approaches to new customer acquisition.

◯ How Brands Are Expanding Customer Touchpoints <Speaker> KANADEMONO Company, RoomClip Inc.

Content: Sharing of diversified customer touchpoints and their results as practiced by the KANADEMONO Company brand of RoomClip Inc.

◯ Post-Purchase Experience Expansion Through the App Ecosystem <Speaker> Mr. Yasuhiro Shibata, CEO and Representative Director, Recustomer Inc.

Content: Explanation of how to utilize the Shopify app ecosystem with a focus on post-purchase experiences.

◯ Summary & Q&A

◯ Networking Reception (approx. 60 minutes, optional participation)

A networking event for speakers and participants is planned.

Event Outline

Event Name: Expanding Customer Touchpoints with Shopify: The Present of 'New Customer Acquisition' and 'Post-Purchase Experience' in the AI Era

Date and Time: July 15, 2026 (Wed.) 17:00-18:45 (Networking Reception scheduled from 18:45-19:45)

Venue: Tokyo Culture Culture (4F, cocoti SHIBUYA, 1-23-16 Shibuya, Shibuya-ku, Tokyo)

Format: Offline event

Participation Fee: Free (advance registration required)

Capacity: Approximately 50 people

Organizer: forest Inc. Co-organizers: Shopify Japan Inc., Recustomer Inc.

Application URL: https://tuna.cool/pages/seminar_202607-recustomer-forest

About "Recustomer"

Recustomer is a post-purchase experience platform that realizes improvements in post-purchase experience and the creation of customer touchpoints. Specifically, it offers five services: "Recustomer Delivery Tracking" for tracking orders and notifying estimated delivery dates, "Recustomer Returns/Exchanges" for automating return, exchange, and order cancellation processes, "Recustomer Cancellation," "Recustomer Trial Purchase" enabling trial purchases, and "Recustomer Reservation Purchase/Restock Guarantee" which realizes flexible sales methods with patented re-authorization technology. By providing a special post-purchase experience, it enhances user experience and supports the sales growth of e-commerce businesses.

Service Site: https://recustomer.me/

Company Overview

Company Name: Recustomer Inc.

Representative Directors: Yasuhiro Shibata, Shota Tsujino

Business Activities: Development and operation of the post-purchase experience platform "Recustomer"

Established: March 2017

Location: Ginza Quint 8F, 5-14-1 Ginza, Chuo-ku, Tokyo