Esports Team REJECT Renews Partnership with Yogibo for 2026

Esports team REJECT, operated by REJECT Inc. (Minato-ku, Tokyo; CEO: Shoya Koyama), has renewed its partnership with Yogibo Inc. (Minato-ku, Tokyo; CEO: Takeshi Igata), maker of the popular Yogibo bean sofas and comfort products. The renewal continues their collaboration into 2026. REJECT players and streamers have integrated Yogibo products naturally into their daily routines: Yogibo neck pillows are used during tournament travel, while bean sofas are placed in the team practice rooms and at players' homes. REJECT CEO Shoya Koyama noted that relaxation time is critical for performers who must sustain long hours of intense focus, calling Yogibo 'not something special, but simply always there.' Yogibo Executive Officer Daian Kishimura echoed this, stating Yogibo aims to support not just rest but the everyday lives of those who challenge themselves. REJECT was founded in 2018, holds the most title divisions and world tournament appearances domestically, has earned over 750 million yen in cumulative prize money (Japan No.1), and was selected as one of only 40 global Foundation Club Partners for the ESPORTS WORLD CUP 2025. The team's roster includes legendary fighting game player Daigo Umehara and top shooter 'Dep'.