In recent years, bear sightings and human-bear conflicts have occurred frequently across Japan, with an increase in reports from residential and urban areas. With the summer vacation season approaching, which sees an increase in outdoor activities such as hiking and camping, the Bear Countermeasure Center (REVA JAPAN Inc.) surveyed 100 people nationwide regarding their awareness of bear sightings and physical harm.

The results showed that 95% of respondents consider "bear issues as a social problem," and 88% believe that "bear-related incidents will increase over the next five years." The survey also revealed a significant gap between the high awareness of bear spray and the actual rates of possession or purchase consideration.

Survey Overview Survey Name: Nationwide Survey on Bear Sightings and Physical Damage Survey Body: Bear Countermeasure Center (REVA JAPAN Inc.) Survey Period: July 2026 Valid Responses: 100

Key Result (1) Crisis Awareness 95% identify the bear issue as a social problem, and 88% anticipate further increases in incidents in the next five years, indicating that bear issues are now recognized as a national social challenge.

Key Result (2) Anxiety and Proximity 81% feel anxious about human-bear conflicts, and 92% feel that bears have become "more familiar/accessible" than before, reflecting a shift in perception from bears as deep-mountain animals to those that may be encountered in daily life spheres.

Key Result (3) Safety Equipment While 83% know of bear spray, only 48% possess or are considering purchasing it, highlighting a gap between awareness and preparedness.

Summary The Bear Countermeasure Center emphasizes that to reduce the risk of encounters, it is crucial to check sighting reports, remain cautious during outdoor activities, and properly utilize safety equipment such as bear bells and bear spray. The center remains committed to disseminating information to prevent future incidents.

FACT BOX

  • Source: PR TIMES
  • Category: Survey