On Monday, May 18, 2026, Suzuki Herb Laboratory opened its official store on the in-app e-commerce service 'TikTokShop.' The store offers a total of 16 items from the 'Pineapple Soy Milk Series,' a body hair care range that you just apply to the skin, which has surpassed 7.56 million units in cumulative sales (as of the end of March 2026), including refill options.

[Background of Opening the Shop]

Until now, the company has delivered products through various channels, including its own e-commerce site, major marketplaces like Amazon and Rakuten, as well as antenna shops and roadside stations in Ibaraki Prefecture.

With the recent growth of 'social commerce,' where short-form videos and purchasing are integrated, the company decided to launch on TikTokShop as a new sales channel. This move aims to allow more people to realistically experience the product usage and the care taken with ingredients, helping more individuals struggling with skin concerns.

- Suzuki Herb Laboratory Official TikTok Account: https://www.tiktok.com/@suzuki_herb

* The shop features can be accessed from a smartphone with the TikTok app installed.

[Selected Products Available on TikTokShop]

Pineapple Soy Milk Lotion Premium Price: 5,270 yen (including tax) Content: 100mL

Pineapple Soy Milk Hair Removal Cream Price: 3,750 yen (including tax) Content: 230g

[About the Pineapple Soy Milk Series]

A lineup of 14 products (16 including refills) that enables both body hair care and skin care. Supported for the ease of performing both tasks at home, it is a series with many repeat customers.

FACT BOX

  • Source: PR TIMES
  • Category: New Product