Saint Marc Cafe Co., Ltd. (Head Office: Shimogyo-ku, Kyoto City, Kyoto Prefecture; President & CEO: Noritaka Koyama) announces the limited-time online launch of '2026 Happy Summer Bag,' its first-ever summer lucky bag featuring original merchandise and the brand's first attempt at online-only sales. Three exclusive sets, including original goods and popular menu items at special prices, will be available starting 10:00 AM on Tuesday, July 21, 2026, via the official online store (http://saintmarc-cafe-summerbag.com/). In-store sales will begin on Tuesday, August 4, 2026, at select locations in the Kansai and Hiroshima areas.

Saint Marc Cafe's lucky bags have consistently received high acclaim during year-end and New Year seasons. This summer, to make the experience accessible to customers nationwide from the comfort of their homes, the company is introducing the '2026 Happy Summer Bag'—available in three varieties—primarily through its online store for the first time.

The highlight is the specially developed 'Original Merchandise Set,' created exclusively for this campaign. It includes the uniquely charming 'Coffee Cup Pouch,' faithfully modeled after the café’s iconic coffee cup, guaranteed to bring a smile, as well as a sophisticated 'Clear Bottle' and matching 'Bottle Cover'—practical and stylish items for everyday use.

Each set also includes 'Special Tickets' worth the same amount as the purchase price, redeemable at any Saint Marc Cafe nationwide. This allows customers to enjoy original merchandise, Chocolate Croissants (ChocoCro), and Yuzu Tea at exceptional value—an undeniably 'Happy' lineup.

Perfect not only as a treat for yourself but also as a trendy 'Obon Gift' for family and relatives during summer home visits, this limited-edition summer offering is available in limited quantities. Don’t miss your chance—purchase yours online or in-store while supplies last.

Product Information

1. Original Merchandise Set

The ultimate set featuring 100% original Saint Marc Cafe merchandise to add color to your daily life. The 'Coffee Cup Pouch,' an adorable replica of the café’s cup, brings joy just by being tucked into your bag. The 'Clear Bottle,' complete with a dedicated cover, features a simple yet elegant design suitable for everyone, ideal for use at the office or at home.

Contents: - Special Tickets worth ¥5,000 - Coffee Cup Pouch - Clear Bottle - Bottle Cover

Price: ¥5,000 (tax included)

2. ChocoCro Ticket Set

For those who want to savor Saint Marc Cafe’s signature 'ChocoCro' to the fullest. This foolproof, highly satisfying set is perfect for sharing with friends and family.

Contents: - Special Tickets worth ¥2,500 - 5 ChocoCro Tickets

Price: ¥2,500 (tax included)

3. Yuzu Tea Set

Enjoy Saint Marc Cafe’s classic beverage 'Yuzu Tea,' a long-time favorite since the brand’s early days, right at home. The refreshing citrus aroma luxuriously enhances your summer refreshment time.

Contents: - Special Tickets worth ¥2,500 - 1 bottle of Yuzu Tea

Price: ¥2,500 (tax included)

* The validity period for Special Tickets and ChocoCro Tickets is until December 25, 2026.

* Special Tickets cannot be used to purchase lucky bags, the '2026 Happy Summer Bag,' or opening (renovation) commemorative sets.

* Sales will end once stock is depleted due to limited availability.

Online Store Overview & Sales Schedule

To mark the brand’s first-ever online lucky bag sale, a dedicated online store will be launched.

Launch Date & Time: July 21, 2026 (Tue) at 10:00 AM

URL: http://saintmarc-cafe-summerbag.com/

Online Store (EC) Sales Period: July 21, 2026 (Tue) 10:00 AM – August 16, 2026 (Sun) 11:59 PM

In-Store Sales Period: August 4, 2026 (Tue) – August 16, 2026 (Sun)

* For more details on online store sales, please visit the website above.

* For a list of stores offering in-store sales, please visit:

https://www.saint-marc-hd.com/saintmarccafe/contents/shoplist/

About Saint Marc Cafe

Saint Marc Cafe opened its first store in Chuo-ku, Tokyo in 1999. It is a bakery cafe that produces bread and sandwiches in-house, with the 'ChocoCro' being its most popular item. Using proprietary ovens that emit far-infrared heat, the café delivers freshly baked bread to customers every day.

Saint Marc Cafe continues to create 'the finest moments.'

Company Overview

Company Name: Saint Marc Cafe Co., Ltd.

Head Office: 4F, Kyoto Mitsui Building, Naginatacho 8, Shijo-dori Karasuma Higashi-iru, Shimogyo-ku, Kyoto City, Kyoto Prefecture

Representative: Noritaka Koyama

Established: March 1989

URL: https://www.saint-marc-hd.com/saintmarccafe/

Business: Saint Marc Cafe operations

[Official Saint Marc Cafe Website]

X (formerly Twitter): https://twitter.com/st_marc_cafe309

Instagram: https://www.instagram.com/saint_marc_cafe_official

App: https://www.saint-marc-hd.jp/lp/app/using-the-app/

[Customer Inquiries]

Customer Service Inquiry Form

URL: https://saint-marc-hd.com/mailform/opinion.html?gyotai=cafe

* All images in this press release are for illustrative purposes only.

* Contents are subject to change without prior notice. Thank you for your understanding.

* Some stores may not carry all items.

FACT BOX

  • Source: PR TIMES
  • Category: New Product
  • Products / services: 2026 Happy Summer Bag