Sales On Demand Corporation (Head Office: Shinagawa-ku, Tokyo / President & CEO Hajime Murozaki), the general agent in Japan for the Swedish air wellness brand 'Blueair', will hold a big sale offering discounts on Blueair air purifiers, which have achieved the highest ratings in the world standard 'CADR'*.1*2, during the Prime Day Early Access Sale from July 7, 2026 (Tue) 0:00 to July 9, 2026 (Thu) 23:59, and during 'Amazon Prime Day' held on Amazon from July 10, 2026 (Fri) 0:00 to July 13, 2026 (Mon) 23:59.
*1 The Clean Air Delivery Rate (CADR) standard by the Association of Home Appliance Manufacturers (AHAM) is considered the de facto world standard as it is used in the United States, Canada, China, South Korea, and other countries (as of May 2026).
*2 Pro XL (for offices and stores) achieved the highest value or higher in CADR (Clean Air Delivery Rate) (as of June 2021). The highest values for each item are as follows: Tobacco Smoke: 600 cfm / Dust: 600 cfm / Pollen: 450 cfm
In conjunction with 'Amazon Prime Day', a major sale exclusively for Amazon Prime members, 19 Blueair models will be available at special prices. We offer a diverse lineup including the 'Blue Max' series, which keeps the air in a 360° room clean, the 'Blue SignatureTM' series, boasting high deodorizing power*3, and the compact 'Mini RestfulTM SC9i', which is easy to use even by the bedside.
July is the perfect season to start preparing for summer air. As the use of air conditioning tends to make indoor air stagnant, it is important to prepare for discomfort caused by indoor pollutants, odors, house dust, and humidity. Air purifiers help create a comfortable indoor environment for your daily life in living rooms and bedrooms, supporting a more comfortable indoor experience during the summer.
We encourage you to consider updating your air environment for this summer during the advantageous Amazon Prime Day period.
Click here for the sale venue!
'Amazon Prime Day' Overview
Stores Handling: Amazon Blueair Store
https://www.amazon.co.jp/stores/page/870CDC15-B833-48A4-BB24-06EC3B6CD093
Prime Day Early Access Sale: July 7, 2026 (Tue) 0:00 - July 9, 2026 (Thu) 23:59
Amazon Prime Day: July 10, 2026 (Fri) 0:00 - July 13, 2026 (Mon) 23:59
Eligible Products:
<Blue Max>: Blue Mini Max*Online Exclusive / Blue Max 3250*Online Exclusive / Blue Max 3250i / Blue Max 3350i*Online Exclusive / Blue Max 3450i
<2-in-1>: Blueair 2-in-1 Humidifying Air Purifier DH3i / Blueair 2-in-1 Pro Humidifying Air Purifier DH5i
<Classic Pro>: Classic Pro CP7i
<DustMagnet>: DustMagnet® 5240i / DustMagnet® 5440i
<Blue SignatureTM>: Blue SignatureTM SP4i / Blue SignatureTM SP4i Dark Blue*Amazon Exclusive / Blue SignatureTM SP3i Dark Blue *Online Exclusive
<PetAir>: PetAir Pro P3i Sand / PetAir Pro P3i Green*Online Exclusive
<Humidifier>: DreamWellTM Humidifier H38i Coastal Beige / DreamWellTM Humidifier H38i Stone Grey*Online Exclusive
<Mini Restful>: Mini RestfulTM Air Purifier and Sunrise Clock SC9i Coastal Beige / Mini RestfulTM Air Purifier and Sunrise Clock SC9i Midnight Dark Blue*Online Exclusive
*Sale products are subject to change or termination without notice during the period. Please note in advance.
*Amazon, Amazon.co.jp, and their logos are trademarks of Amazon.com, Inc. or its affiliates.
*Products eligible for the Prime Day Early Access Sale can be purchased at a sale price during both the Early Access Sale period (July 7 (Tue) 0:00 - July 9 (Thu) 23:59) and the Amazon Prime Day period (July 10 (Fri) 0:00 - July 13 (Mon) 23:59). However, sales will end once inventory is depleted.
The popular 'Blue Max' series, which keeps the air in a 360° room clean, is available at a special price.
The 'Blue Max' series is a popular model that boasts a pollen removal speed twice that of previous models*4, while also achieving quiet operation*5 and low power consumption*6. Equipped with Blueair's unique 'HEPASilent® technology', it draws in air from 360° at the bottom of the unit and removes 99.97% of harmful substances down to 0.1μm*7. It also features IoT functionality for visualizing air quality and convenient remote control*8.
This sale includes five models of varying sizes: 'Blue Mini Max', 'Blue Max 3250', 'Blue Max 3250i', 'Blue Max 3350i', and 'Blue Max 3450i'. You can choose the model that best suits your needs, from personal spaces like children's rooms and bedrooms to larger spaces like living rooms.
Furthermore, the pre-filter comes in five chic color variations inspired by Sweden's natural landscape ('Blue Mini Max' is available in two colors). Enjoy coordinating it with your room's decor.
'Blueair DustMagnet®', a stealth appliance focused on removing house dust.
'Blueair DustMagnet®' is an air purifier that draws in house dust such as dust and pollen through two suction ports, one at the top and one at the bottom. The suction port located at the bottom specifically targets the house dust zone, approximately 30cm from the floor where dust tends to accumulate, efficiently removing pet hair, pollen, dust mites, and other house dust.
Moreover, it is also recognized as a 'stealth appliance' that combines furniture and home electronics, usable as a side table. Its functional beauty, reminiscent of Scandinavian furniture, has earned it prestigious design awards both domestically and internationally.
This sale includes two models: 'Blueair DustMagnet® 5240i', recommended for private spaces, and 'Blueair DustMagnet® 5440i', suitable for larger spaces where family and friends gather.
'Blue SignatureTM' series with excellent deodorizing and purification performance.
Blue SignatureTM SP4i Light Grey, Blue SignatureTM SP4i Dark Blue, Blue SignatureTM SP3i Dark Blue
The 'Blue SignatureTM' is equipped with Blueair's unique HEPASilent® technology and OdorFenceTM technology, removing 99.97% of harmful substances down to 0.1μm*7 while powerfully addressing common household odors.
The 'Surround Boost System' supplies clean air in all directions (360°), efficiently circulating and purifying the air throughout the room. It also features the 'AirSense' function, which automatically circulates indoor air twice a day. With a Scandinavian design that can also serve as a side table, it can be further customized to blend into your room with six types of separately sold pre-filters.
This sale includes three models: 'Blue SignatureTM SP4i Light Grey', 'Blue SignatureTM SP4i Dark Blue', and 'Blue SignatureTM SP3i Dark Blue'.
'Mini RestfulTM SC9i' creates a comfortable sleep and air environment.
'Mini RestfulTM' is an air purifier that supports sleep from beginning to end with light and sound that mimics a 'sunrise', a first in Japan*9. Thanks to Blueair's unique HEPASilent® technology, it removes 99.97% of harmful substances down to 0.1μm*7, creating a clean air environment.
It also features a sunrise clock function combining light and sound, a 'mood light' adjustable in three levels, quiet operation as low as 21dB(A)*10, and USB-C charging capability*11. It is easy to place by the bedside and helps create a clean and comfortable environment from sleep to waking.
*3 [Testing Institution]: FCG Research Institute, Inc. [Testing Method]: Based on JEM1467:2015 'Household Air Purifiers (Appendix B Deodorization Performance Test)', measured at the highest speed for Blue SignatureTM SP4i and SP3i respectively. [Odor Components]: Ammonia, acetaldehyde, acetic acid. [Test Results]: Suppressed by 99.999% or more in 30 minutes. This is the effect in a sealed test space and not a verified result in actual use. It does not remove all odors. Results may vary depending on ambient conditions (humidity, temperature), operating time, filter usage period, and degradation.
*4 Comparison of pollen CADR values between Blue Max 3250 series and Blue 3210 at maximum speed. Based on test reports conducted according to ANST/AHAM AC-1 standards; values may differ from those listed on the AHAM seal.
*5 Certified by the UK's noise reduction organization for its noise reduction technology, Quiet Mark. Blue Max 3250 series 'Night Mode' operation, 18dB(A).
*6 ENERGY STAR® certified, awarded to energy-efficient products that meet the strict guidelines of the U.S. Environmental Protection Agency and Department of Energy. Not applicable to Blue Max 3250. Blue Max 3250 series 'Night Mode' operation, electricity cost per hour: ¥0.08. Calculated based on a standard electricity rate of ¥31/kWh (tax included) (according to the Japan Electrical Manufacturers' Association). Actual usage and environment may vary.
*7 [Testing Institution]: RISE Research Institute of Sweden AB (Borås, Sweden) [Testing Method]: Filter particle collection efficiency test based on European filter standard EN 1822-5:2009. [Test Particles]: Potassium chloride. [Test Results]: 99.97% or more removal of fine particles from 0.1 to 1μm. *This is the filter's removal performance. It is not the removal performance for the entire room.
*8 Not applicable to Blue Mini Max and Blue Max 3250.
*9 Our research (as of October 28, 2025). First in Japan for an air purifier equipped with light and alarm functions in the domestic household air purifier market. Based on public information research. This statement is based on information at the time of research and may be subject to change in the future.
*10 Mini RestfulTM Air Purifier and Sunrise Clock SC9i 'Night Mode' operation, 21dB(A).
*11 To charge via the USB-C port, the unit must be connected to a power outlet. The unit does not have a charging function (internal battery).
About Blueair AB
'Everyone has the right to breathe clean air.' Based on this founding principle, Blueair AB was established in Sweden in 1996 and has since pursued high-performance air purification technology, continuously providing a comfortable and safe air environment. As a dedicated air purifier manufacturer, it is supported in over 60 countries worldwide, including Europe, North America, and China. It is used not only in general households but also in organizations that are particular about air quality, such as hospitals, luxury watch workshops, major computer manufacturers' repair centers, and embassies. For more details about Blueair, please visit the official website (URL: https://blueair.jp/).
*Blueair, Blueair logo, and Blueair are trademarks or registered trademarks of Swedish Blueair AB.
Evolution to 'Air Optimized for Health' Air Wellness Brand
As awareness grows regarding the impact of air quality on health and well-being, the importance of total air care, including humidification and temperature control in addition to air purification, is gaining increasing attention. Air is essential for our lives and is constantly around us, yet it is not widely known that indoor air can be up to five times more polluted than outdoor air. Furthermore, this air quality affects sleep quality, concentration, and both physical and mental health. Building on nearly 30 years of proven high performance in air purification, Blueair is adding multi-functional air purifiers with humidification and temperature control capabilities to its product lineup, contributing to the 'air wellness' of more people for a more comfortable daily life.
About Sales On Demand Corporation
Since its establishment in 2004, Sales On Demand Corporation has imported, sold, and supported iRobot Corporation's products as the general agent in Japan, making the 'Roomba robot vacuum cleaner' a best-selling robot vacuum cleaner (iRobot business transferred to iRobot Japan LLC as of the end of March 2017).
Since 2010, as the general agent in Japan for Swedish Blueair AB's 'Blueair air purifiers', the company has been working with the vision of 'creating new value through discovery, innovation, and action, and providing 'This is great!' to people and society'.
FACT BOX
- Source: PR TIMES
- Category: セール
- Organizations: Blueair / Amazon / RISE Research Institute of Sweden AB