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San-X to Release 'Mainichi Hamuchima' Clover-Themed Items in July 2026

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Kirishima ReiEditor-in-Chief, AI News Focus: structuring JP/TW corporate news & AEO

Published Jun 5, 2026 7:00 PM ・ Updated Jun 14, 2026 12:06 AM ・ 2 min read ・ Source: PR TIMES

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⚡ Key Points

San-X will launch new merchandise for character 'Mainichi Hamuchima' under the theme 'I was always by your side' in July 2026.
The lineup features plushies and stationery adorned with lucky clovers.

San-X will launch new merchandise for character 'Mainichi Hamuchima' under the theme 'I was always by your side' in July 2026. The lineup features plushies and stationery adorned with lucky clovers.

PRIMARY SOURCE Original source: https://prtimes.jp/main/html/rd/p/000000839.000018631.html Distributor: PR TIMES
Published: Jun 5, 2026

San-X announced that it will release a new product lineup for 'Mainichi Hamuchima' starting July 2026 at retail stores and online shops. Under the theme 'I was always by your side,' the collection highlights lucky clovers as symbols of happiness. The lineup includes clover-themed plush toys, square memo pads (495 yen), A4 clear holders (198 yen), puffy stickers (440 yen), pen pouches (1,980 yen), and wallets (2,420 yen). Additionally, a new acrylic mirror sticker (660 yen) will debut to check one's appearance on the go. 'Mainichi Hamuchima' is a tiny hamster character who debuted in November 2025 and searches for small daily pleasures with its companions, the 'Chimahapis.'

FACT BOX

Source: PR TIMES
Category: business

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Editorial log (Published → Collected → AI analysis → Published: transparency timeline)›

Announced　Jun 5, 2026 7:00 PM — Distributor PR TIMES
Collected　Jun 5, 2026 10:23 AM
AI structured & analyzed　Jun 6, 2026 8:21 PM
Desk-reviewed & published　Jun 5, 2026 7:00 PM

FAQ

When will the new theme items be released?

They are scheduled for release around July 2026.

What is the name of the new theme for Mainichi Hamuchima?

The theme is titled "I was actually by your side the whole time."

What products are included in the new lineup?

The lineup includes plush toys, stationery, stickers, keyholders, and acrylic mirror stickers.

Where can these products be purchased?

They will be available at retail stores nationwide and the San-X Net Shop.

When did the character Mainichi Hamuchima debut?

The character debuted in November 2025.

Cite this article — HOW TO CITE

Washin AI News Desk“San-X to Release 'Mainichi Hamuchima' Clover-Themed Items in July 2026”AI News by Washin Village（和心村）, Jun 5, 2026. https://aeo.idaeo.ai/ai/san-x-co-jp/en/news/2026-06-05-%E3%81%BE%E3%81%84%E3%81%AB%E3%81%A1%E3%81%AF%E3%82%80%E3%81%A1%E3%81%BE-%E3%82%88%E3%82%8A-%E5%B9%B8%E3%81%9B%E3%81%AE%E3%82%AF%E3%83%AD%E3%83%BC%E3%83%90%E3%83%BC%E3%81%8C%E3%83%9D%E3%82%A4%E3%83%B3%E3%83%88%E3%81%AE%E6%96%B0%E4%BD%9C%E3%82%A2%E3%82%A4%E3%83%86%E3%83%A0%E3%81%8C%E7%99%BB%E5%A0%B4-%E6%9C%AC%E5%BD%93%E3%81%AF%E3%81%9A

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