New Capsule Toy Release: Sparkling 'Kiratsuya Water Balloon - Jewel Mascot' to Launch from Mid-July 2026

Sanyodo Co., Ltd. (Headquarters: Inazawa City, Aichi Prefecture; President: Yoshiki Origonno), a manufacturer and distributor of festival goods and toys, announces the launch of its new product, 'Kiratsuya Water Balloon - Jewel Mascot,' in five varieties starting mid-July 2026.

Adapting the popular water balloon mascots into capsule toy format!

The adorable round water balloons have been transformed into jewel-like mascots! With their translucent colors and glossy texture, they emit a refreshing shimmer and sparkle like gemstones when hit by light.

The full lineup of five vibrant colors is perfect for display and collection!

Lineup (5 types):

Red & Blue

Peach, Green & Yellow

Product Details

Product Name: Kiratsuya Water Balloon - Jewel Mascot

Release Date: Rolling release from mid-July 2026

Number of Variants: 5

Product Size: W3.5 × H3.7 cm

Material: PS (Polystyrene)

About Sanyodo Co., Ltd. Founded in 1985, Sanyodo is a toy manufacturer specializing in low-priced toys such as festival goods. The company has achieved success with hit products like the floating mascot series 'Pukapuka Series,' and handles planning, manufacturing, and sales of toys, stationery, novelty items, promotional goods, and souvenirs. Committed to delivering 'dreams, play, and joy' to people of all ages, Sanyodo continuously innovates with new product development.

◆ About Sanyodo's Capsule Toy Division

Recently established, the Capsule Toy Division leverages the company's accumulated expertise to create exciting new products for a wide demographic, from children to adults.

[Capsule Toy Division Official X] https://x.com/sy_capsule

[Company Overview]

Company Name: Sanyodo Co., Ltd. Headquarters: 155 Tennoshizuka, Shimomachi, Inazawa City, Aichi Prefecture President: Yoshiki Origonno Founded: May 20, 1985 Business Activities: Planning, manufacturing, and sales of toys, stationery, novelties, gifts, souvenirs, and promotional items Phone Number: 0587-66-2499 Product URL: https://sanyodo.ne.jp/sy5118/