Yashinomi Detergent Goes Miniature! Announcement of 'Yashinomi Detergent Mejirushi Gacha Mascot' Release

Saraya Co., Ltd. (Headquarters: Osaka; President: Yusuke Saraya) is pleased to announce that its long-selling brand, 'Yashinomi Detergent,' which celebrates its 55th anniversary, will be released as a 'Mejirushi Gacha Mascot' (capsule toy) by Takara Tomy Arts.

Since its inception in 1971, Yashinomi Detergent has been loved across generations as a fragrance-free, colorant-free detergent using plant-based cleaning ingredients, based on the concept of being 'kind to people and the earth.' We are now launching the 'Yashinomi Detergent Mejirushi Gacha Mascot,' a must-have for fans that recreates historical designs.

Product Features This product is a miniature figure that faithfully reproduces the Yashinomi Detergent bottle. It comes with a silicone ring, allowing you to attach it to umbrella handles or plastic bottles as a fun way to mark 'your own' items.

The lineup consists of five types, including the current standard bottles 'Yashinomi Detergent' and 'Yashinomi Detergent Premium Power,' as well as nostalgic designs from 1980 and 1993. Featuring a stained-glass-like clear texture, the quality is high enough for collectors to enjoy.

Additionally, this product uses mesh-style capsules to reduce resource usage compared to conventional products. Furthermore, Saraya will donate a portion of the proceeds from this product to environmental conservation activities in Borneo.

<Product Overview> Product Name: Yashinomi Detergent Mejirushi Gacha Mascot Price: 300 yen per turn (tax included) Release Date: Sequentially from the week of May 18, 2026 Lineup: 5 types in total - Yashinomi Detergent - Yashinomi Detergent Premium Power - Yashinomi Detergent (1993 Blue) - Yashinomi Detergent (1993 Green) - Yashinomi Detergent (1980) Sales Locations: Capsule vending machines at variety stores, mass retailers, and toy stores nationwide.

55 Years of 'Kind to People and the Earth' Yashinomi Detergent Launched in 1971 during Japan's period of rapid economic growth, Yashinomi Detergent was created to address environmental issues like river pollution by using plant-based ingredients that decompose quickly. It has been supported as a pioneer of eco-friendly detergents.

[About Saraya Co., Ltd.] Saraya focuses on 'Hygiene, Environment, and Health.' Since its founding in 1952, it has developed and provided various cleaning and disinfectant products, including the 'Yashinomi Detergent' series, 'arau.baby' series, and 'Lakanto S' series.