SBI MUSIC CIRCUS Inc. (Headquarters: Minato-ku, Tokyo; President and CEO: Rakuyo Ootsuke, hereinafter "the Company") co-hosted "SBI MUSIC CIRCUS FUKUOKA -Beat Drop- partner with SoftBank HAWKS" with Fukuoka SoftBank Hawks Co., Ltd. (Headquarters: Chuo-ku, Fukuoka; President and CEO: Yoshimitsu Goto) on June 27, 2026 (Sat.) at Mizuho PayPay Dome Fukuoka.
This was the 7th installment of "MUSIC CIRCUS FUKUOKA," an all-night music festival that has garnered strong support, particularly among young people in Fukuoka Prefecture, since its first event in 2018. This performance was rebranded as "SBI MUSIC CIRCUS FUKUOKA -Beat Drop-" pursuing overwhelming live performance centered on HIPHOP, and attracted a total of approximately 13,000 attendees.
Approximately 13,000 guests enjoyed a special, extraordinary night, with some relaxing with drinks while enjoying the music, others immersed in the artists' overwhelming singing and DJ performances in front of the stage, and some captivated by the powerful urban sports performances.
Live broadcasting was also carried out on ABEMA Premium.
"ABEMA" is a video distribution service that celebrated its 10th anniversary on April 11, 2026, and is developing as "New Future TV" aiming for innovation in television.
Since its launch, as an internet television service that can be enjoyed without registration and is basically free, it broadcasts approximately 25 channels in a wide range of genres, including a 24-hour news channel, original dramas and love reality shows pursuing "highest quality or uniqueness," variety shows, anime, and sports, 24 hours a day, 365 days a year.
Overwhelming Music Experience Focused on HIPHOP Singers (Partial list of performers)
【\ellow Bucks】
【AK-69】 【Vingo】
【Watson】【OZworld】
【JP THE WAVY】 【Hawks Performance Team】
Urban Sports Culture
【BMX】【BASKETBALL】
【Breaking Dance】 【DJ & MC】
By integrating urban sports content in addition to music live performances, we demonstrated the value of a "hybrid entertainment festival" that goes beyond a mere music event. By incorporating urban sports, which have a high affinity with street culture in recent years, we created a space where diverse cultures such as music, fashion, and sports intersect.
This event has evolved into a festival that is not just for "watching" but also for "experiencing." Within the venue's characteristic all-weather dome, we strongly emphasized the unique appeal of this event, which can simultaneously develop a variety of content, further enhancing its presence as a new hub for Fukuoka's nightlife culture.
Various Food and Drinks
Inside the venue, a variety of festival foods were offered to create a sense of excitement unique to a festival. By incorporating a lineup that allows visitors to experience the food culture of Kyushu and Fukuoka, we created an opportunity for visitors from afar to experience the region's charm. To allow enjoyment between music live performances, the menu was primarily composed of easy-to-eat foods, contributing to the overall satisfaction of the event.
In addition, a wide range of alcoholic and soft drinks were provided, achieving a balance of excitement and relaxation unique to an all-night event. In particular, for attendees, mainly young people, drink presentations with high affinity to the music experience enhanced the sense of unity and immersion throughout the venue.
About the Co-hosting Partner
Fukuoka SoftBank Hawks Co., Ltd. is one of Japan's professional baseball teams and belongs to the Pacific League. Under the team slogan "Aim for World Champions!", they inherit the professional baseball culture and promote baseball competition, bearing the mission and responsibility of realizing world-class entertainment that leads to people's excitement, courage, and dreams, not limited to baseball.
Event Overview
Name
SBI MUSIC CIRCUS FUKUOKA -Beat Drop- partner with SoftBank HAWKS
Venue
Mizuho PayPay Dome Fukuoka
Address
2-2-2 Jigyohama, Chuo-ku, Fukuoka City, Fukuoka Prefecture
Date
June 27, 2026 (Sat.)
Time
Doors Open / Start 20:00 - End 5:30 the next day (June 28, 2026 (Sun.))
Price
Early Bird Price: Men \8,800 (tax included) / Women \4,400 (tax included)
General Price: Men \9,800 (tax included) / Women \5,400 (tax included)
Organizers
Fukuoka SoftBank Hawks Co., Ltd. / SBI MUSIC CIRCUS Inc.
Event Page
https://sbimusiccircus.co.jp/sbimusiccircus/fukuoka
Company Overviews
【Fukuoka SoftBank Hawks Co., Ltd.】
Name
Fukuoka SoftBank Hawks Co., Ltd.
Location
2-2-2 Jigyohama, Chuo-ku, Fukuoka City, Fukuoka Prefecture
Representative's Title and Name
President and CEO
Yoshimitsu Goto
Business Activities
Ownership of professional baseball team, operation of baseball competitions, management and operation of sports facilities such as baseball facilities, content distribution services using various media such as video, audio, and data, etc.
HP
https://www.softbankhawks.co.jp/
Contact Information
Fukuoka SoftBank Hawks Co., Ltd. Customer Support Center
Tel: 092-844-1189 (10:00-17:00, Closed New Year holidays)
E-mail: [email protected]
【SBI MUSIC CIRCUS Inc.】
Name
SBI MUSIC CIRCUS Inc.
Location
Izumi Garden Tower 15F, 1-6-1 Roppongi, Minato-ku, Tokyo
Representative's Title and Name
President and CEO, Rakuyo Ootsuke
Business Activities
- Organizer of music festival "SBI MUSIC CIRCUS"
- Organizer of fireworks display "SBI Mai Hanabi"
- Planning and operation contact for various events
HP
https://sbimusiccircus.co.jp/
Contact Information
SBI MUSIC CIRCUS Inc. Public Relations Department
E-mail: [email protected]
Tel: 03-6850-7891
SNS
・SBI MUSIC CIRCUS
X: https://x.com/MUSIC_CIRCUS
Instagram: https://www.instagram.com/music_circus/
TikTok: https://www.tiktok.com/@musiccircus
YouTube: https://www.youtube.com/c/MUSICCIRCUS_channel
Facebook: https://www.facebook.com/sbimcofficial/
・SBI Mai Hanabi
X: https://x.com/sbimaihanabi
Instagram: https://www.instagram.com/sbimaihanabi
・Entire Company
X: https://x.com/sbimc_official
Instagram: https://www.instagram.com/sbimc_official/
SBI MUSIC CIRCUS Inc. upholds the mission of "delivering the most smiles in the world through the power of entertainment" and handles projects such as the "SBI MUSIC CIRCUS," one of Japan's largest music festivals, and "SBI Mai Hanabi," one of Kansai's largest fireworks displays.
Over the past 10 years, the cumulative number of attendees at our organized events has exceeded approximately 665,000, with over 1,000 artists (100 groups) from Japan and abroad participating. Our company goes beyond mere event operation, creating unique and passionate experiences by handling everything from planning and production to operation.
Traditional regional revitalization and cultural recovery have focused on the creation of "things" such as buildings. However, with "SBI MUSIC CIRCUS," which can attract entire content, it is possible to draw people from Japan and abroad to the region and create repeat visitors. Through experiences that fuse music, fireworks, food, fashion, and nature, we will generate "economic effects" from "experiences" and contribute to the circulation and development of the regional economy.
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[Contact Information Regarding This Press Release] SBI MUSIC CIRCUS Inc. [email protected] 03-6850-7891
FACT BOX
- Source: PR TIMES
- Category: Eventレポート
- Organizations: ABEMA