Announcement of the First-Ever Beach Event 'SENNAN BEACH FEST 2026' in Senan City, Osaka Prefecture, Coinciding with Beach Opening Day

SBI MUSIC CIRCUS Co., Ltd. (Headquarters: Minato-ku, Tokyo; President & CEO: Rakuhiro Ohzuki; hereinafter “the Company”) announces the first-ever beach event 'SENNAN BEACH FEST 2026' in collaboration with Senan City. The event will be held on July 20, 2026 (Monday, national holiday) at SENNAN LONG PARK in Senan City, Osaka Prefecture.

Centered around the theme 'Make beach opening day even freer and more fun,' the event will feature a wide range of attractions, including 'SENNAN WATER SPLASH'—a water play zone where participants can get completely soaked—alongside a mobile aquarium for interacting with marine life, a hands-on giant bubble-making experience, a seaside stage for live music, and BEACH MARCHE, featuring food trucks and food booths.

Whether you're looking to dive into active fun or relax at your own pace, this new beach event offers something for everyone—families, couples, and friends—to enjoy beach opening day in their own unique way.

Play by the Sea. Eat by the Sea. Spend the Day by the Sea.

Beach opening day is more than just a trip to the ocean. Get soaked, savor delicious food, and relax to soothing music while feeling the sea breeze.

Children and adults alike can enjoy this day together—whether with family, a partner, or friends.

Everyone has their own way of enjoying summer. SENNAN BEACH FEST 2026 offers a space where you can celebrate the start of summer in your own personal style.

SENNAN WATER SPLASH

The highlight of SENNAN BEACH FEST—get drenched and have fun!

A water play zone where both adults and children can enjoy water guns and water balloons together!

No reservation required—participation is open to all on the day of the event.

- WATER GUN BATTLE - Schedule: 14:00– / 16:00– (planned) - Participation: Free, walk-in participation welcome - Put on a target headband and the water battle begins! - All participants become rivals, aiming water guns at each other’s targets. - Top finishers who protect their targets until the end will receive prizes! - Note: Bringing your own water gun is recommended (available for rent on-site at a fee)

- WATER BOMB TIME - After WATER GUN BATTLE ends - Participation: Free, open participation - After the battle, all participants join in a water balloon frenzy! - A splash-filled participatory event with countless water balloons flying through the air.

- FREE WATER PLAY - All day - Participation: Open to all - After scheduled programs, the water zone will be freely accessible. - Enjoy spontaneous water play with family and friends, soaking in the unique atmosphere of summer.

Mobile Aquarium

An interactive experience to meet marine life.

An experiential program where visitors can touch and interact with sea creatures.

A special moment, unique to beach opening season, enjoyable for both children and adults.

- Fee: 300 yen for 15 minutes - Participation: On-site registration

Giant Bubble Experience

Create your own giant bubble, carried by the sea breeze.

An experiential activity where you can try making oversized bubbles using the ocean wind.

Why not challenge yourself to create a giant bubble that makes you want to take photos?

- Fee: 300 yen for 15 minutes - Participation: On-site registration

SEA SIDE STAGE

A seaside stage where sea breeze and music blend harmoniously.

Enjoy music and performances perfectly suited to the coastal setting.

Because everyone has been waiting for beach opening day, borderless music across genres will enliven the venue throughout the day.

Relax to acoustic live music, jazz, Okinawan folk songs, and other ocean-inspired tunes.

Performing artists will be announced sequentially on the official website.

BEACH BINGO Event

End the day together with a fun bingo game on stage!

The event finale will feature a bingo game on the main stage.

Open to all ages—children and adults alike—this is your chance to win exciting prizes! Enjoy the final moments with family and friends.

- Bingo Card Distribution - Time: 12:00–16:30 - Location: Information Desk - Distribution: First 300 attendees (one card per person)

- Bingo Game - Time: 17:30–18:00 - Location: Stage

- Participation Fee - Free

BEACH MARCHE

Delicious moments by the sea.

BEACH MARCHE will feature food trucks and food booths offering a wide variety of gourmet options.

From meals to desserts and drinks, there’s something delicious for everyone—from kids to adults.

After playing, relax and enjoy a leisurely time with your favorite treats in hand.

Treasure Hunt

Dig in the sand and discover hidden treasures!

A beach-exclusive treasure hunt experience where you search for hidden items buried in the sand.

What you’ll find is a surprise—only revealed once you start digging!

A popular activity that families and friends can get completely absorbed in.

- Fee: 300 yen - Participation: On-site registration

Festival Booths

Classic summer festival games by the sea.

Enjoy traditional festival games such as shooting gallery, goldfish scooping, and ring toss at the festival corner.

Have fun and soak in the festive summer atmosphere with family and friends.

- Fee: 300 yen each (planned) - Participation: On-site registration

Workshop

Create your own one-of-a-kind original charm!

A hands-on workshop where you can craft your own unique charm.

Take your finished creation home with you!

An enjoyable DIY experience suitable for children and adults alike.

- Fee: 500 yen - Participation: On-site registration

SHADE & COOL SPOT — A Paid Resort Lounge to Relax by the Sea

A paid lounge where you can unwind by the beach.

After playing hard, take a break in the shade.

We offer a paid lounge under umbrellas where you can relax and enjoy the sea breeze at your own pace.

Perfect for resting, eating, or meeting up—use it your way for a comfortable experience.

- Usage Fee - 1,000 yen per person per hour

Beach opening day is more than just going to the sea.

Get soaked, enjoy delicious food, and listen to pleasant music. For children and adults alike.

With family, with a partner, with friends—SENNAN BEACH FEST 2026 delivers a day where everyone can celebrate the start of summer in their own way.

We sincerely look forward to welcoming you on July 20 at SENNAN LONG PARK.