New 'Obento Puzzle' additions feature Hello Kitty and My Melody

Sega Fave Co., Ltd. announced that it will release 'Obento Puzzle' sets featuring Sanrio characters Hello Kitty and My Melody on July 23, 2026. The recommended retail price is 1,650 yen each (including tax).

Product Features The series allows children to enjoy creating 'charaben' (character bento) by combining five side-dish pieces, including a rice piece shaped like the character's face. The Hello Kitty set includes kamaboko adorned with an apple motif, while the My Melody set features pieces like a potato salad decorated with tulips and a hamburger with musical notes in ketchup. Because the pieces are standardized across the series, they can be swapped with other sets to create original bento designs.