Brain Creative Library 'Service Design Thinking Training Course' Opens

Sendenkaigi Co., Ltd. has launched the 'Service Design Thinking Training Course' in its 'Brain Creative Library,' an online platform produced by the advertising magazine 'Brain.' Apply by June 30, 2026, to receive an approximate 60% discount. In an era of endless products, functional superiority alone no longer guarantees user loyalty. The market demands the ability to design products starting from user desires rather than just feature development. This course breaks down service design thinking into four processes: 1. Grasping user insights, 2. Materializing and shaping ideas, 3. Building the organization, and 4. Creating a market position. The on-demand course includes 18 sessions available for 6 months after application. The discounted price is 150,000 JPY (excluding tax) for both individuals and corporations. The Brain Creative Library aims to pass down the knowledge and techniques of top creators to the next generation through video content suited to the current media environment.