SHEGLAM Introduces 5 New Shades to Its High-Adhesion 'Creamsicle Eyeshadow Stick' on May 20, 2026

SHEGLAM Adds 5 New Shades to Its Eyeshadow Stick Collection

SHEGLAM, a global beauty brand operating in over 150 countries and regions, introduced five new summer-inspired shades to its 'Creamsicle Eyeshadow Stick' collection on May 20, 2026.

This product features an oil-based formulation that allows it to glide smoothly across the eyelids without friction, ensuring firm adherence. Its waterproof design resists sweat and prevents smudging or creasing, maintaining a beautiful finish for extended periods. With both 'matte' and 'shimmer' textures available, users can create a variety of eye makeup looks, whether using a single color or layering multiple shades.

Following this release, the product line now consists of 11 shades in total (3 matte, 8 shimmer). New standout colors include 'Smolder' for a cool, sophisticated look, as well as 'Ice Rink' and 'Bankroll,' which add a vibrant sparkle. The product is priced at 814 JPY (including tax) each and is available on the official SHEGLAM website.

About SHEGLAM

Founded in 2019 by Sylvia Fu, SHEGLAM is a beauty brand that offers high-quality makeup at affordable prices. It has rapidly gained popularity, especially among Gen Z and millennials. As part of its ethical initiatives, the brand has obtained Leaping Bunny Approval, certifying that no animal testing is performed during its manufacturing or development process.

- Official Website: https://www.sheglam.com/