Shincho-sha has launched its new information and education subscription service, 'Shincho QUE,' and is offering a tote bag featuring an unpublished work by contemporary artist Tadanori Yokoo to its annual subscribers. The making-of story behind this tote bag is also available on 'Shincho QUE.'

Subscribers of the 'Premium+' annual plan (24,000 yen per year) will receive a non-sale LOQI tote bag featuring Yokoo's unpublished piece, 'Pineapple Girl.'

The front of the bag features 'Pineapple Girl,' while the back displays the '~' form, which is the icon for 'Shincho QUE.' The symbol is derived from 'Q' and represents the concept of connecting the inside and the outside.

'Shincho QUE' provides a premium plan for 2,400 yen per month and a 'Premium+' plan for 24,000 yen per year.

FACT BOX

  • Source: PR TIMES
  • Category: キャンペーン