Shobido Co., Ltd. (Headquarters: Minato-ku, Tokyo; Representative Director and President: Masahide Terada; hereinafter "Shobido"), which plans, manufactures, and sells cosmetics, cosmetic accessories, fashion accessories, character goods, and contact lenses, has begun pre-orders for the second series of the "Sanrio Characters My Number Card Case" on its official e-commerce site, "Shobido ONLINE STORE." Products reserved will be shipped sequentially from late August 2026, as soon as they arrive.

The highly popular "Sanrio Characters My Number Card Case" from the first series now has a long-awaited second series. Based on requests received from everyone during the first series, the lineup has been expanded to include 11 new characters.

This product uses durable synthetic leather material to protect important cards from scratches and dirt, while cutely guarding personal information. The frame where the face photo is visible is printed with motifs such as ears and hats that allow users to transform into the characters, and a clear card to hide the face photo is also included, ensuring safe use. Additionally, a design incorporating the unique profiles of each character is one of its features. With a wide variety that appeals to all ages and genders, it is also recommended as a gift.

Product Overview

Product Name: Sanrio Characters My Number Card Case

Price: 1,100 yen each (tax included)

Tuxedosam

<Front>

Tuxedosam

<Back>

My Sweet Piano

<Front>

My Sweet Piano

<Back>

Marroncream

<Front>

Marroncream

<Back>

Keroppi

<Front>

Keroppi

<Back>

Bad Badtz-Maru

<Front>

Bad Badtz-Maru

<Back>

Corocorokuririn

<Front>

Corocorokuririn

<Back>

Wish me mell

<Front>

Wish me mell

<Back>

Gudetama

<Front>

Gudetama

<Back>

Cogimyun

<Front>

Cogimyun

<Back>

Gaopawaru

<Front>

Gaopawaru

<Back>

Hanamaruobake

<Front>

Hanamaruobake

<Back>

Reservation Acceptance Start: May 13, 2026 (Wed) 10:00 - June 2, 2026 (Tue) 23:59

Scheduled Arrival Date for Reservations: Late August 2026 *General sales will begin after arrival.

Sales Channel: Shobido Direct EC Site

[Shobido ONLINE STORE]

https://www.sho-bionlinestore.jp/c/character/SA01613

Shobido Co., Ltd.

Shobido's mission is to "support the beauty and health of mind and body" for various individuals worldwide. As a comprehensive planning manufacturer, it handles a wide range of products including cosmetics, cosmetic accessories, fashion accessories, character goods, and contact lens related products under its own brands and OEM. Its strength lies in its ability to complete everything from planning and production to sales (for retailers and e-commerce markets) in-house. Its sales channels are diverse, including drugstores, discount stores, 100-yen shops, variety stores, general supermarkets, and online mail order. The contact lens business started in April 2013. In addition, in January 2025, it acquired Picomonte Japan Co., Ltd., which handles OEM manufacturing of cosmetics, and is expanding its OEM business.

FACT BOX

  • Source: PR TIMES
  • Category: New Product