Signify Japan LLC (Headquarters: Shinagawa-ku, Tokyo; President and Representative Director: Keitaro Otsuka; hereinafter "Signify") is pleased to announce the launch of its first LED lighting fixtures under the "Signify" brand in Japan.

This initiative is part of a global strategy to refresh the professional lighting portfolio, transitioning the facility lighting product brand from "Philips" to "Signify".

This rebranding aims to strengthen global support systems and deliver more innovative lighting solutions by unifying the corporate and product brands.

Furthermore, the brand change will not affect the quality, specifications, or performance of the products. The reliability and high quality cultivated over many years under the "Philips" brand will be carried over to the "Signify" brand.

Target Products 1kW Metal Halide Equivalent Floodlight: BVP/EVP574 Series Medium Floodlight: BVP56x Series

Transition Period Sequential transition for orders received on or after July 1, 2026.

Further product introductions under the "Signify" brand are planned. This announcement, alongside existing global brands such as "Philips" and "Color Kinetics," will expand the lineup of high-performance, energy-saving, and circular lighting solutions.

About Signify Signify (Euronext: LIGHT) is the world leader in lighting for professional and consumer markets and the Internet of Things (IoT). We deliver innovation for the connected world of light, enabling businesses and consumers to transform their spaces and lives. With sales of approximately EUR 5.8 billion in 2025, we employ around 27,000 people and operate in over 70 countries. Signify unlocks the extraordinary potential of light to create brighter lives and a better world. We are listed on the Dow Jones Sustainability Index and have been awarded the EcoVadis Platinum rating. News from Signify is located in the Newsroom, on LinkedIn, and Instagram. For investor information, please visit the Investor Relations page.

*Philips Lighting Japan changed its company name to Signify Japan in January 2019.

FACT BOX

  • Source: PR TIMES
  • Category: New Product
  • Organizations: Signify / Philips / Color Kinetics
  • Products / services: Philips Hue / Interact