The program addressed growing concerns over unauthorized use of actors' images, videos, and voices due to the spread of generative AI, focusing on how rights protection should be approached in AI video production.
During the broadcast, the company's involvement in creating a full-length short drama using generative AI was introduced, along with insights into how generative AI is utilized in actual production environments and the rights-conscious production system in place. Comments from our CEO, Daigo Takahashi, were also featured.
At our company, we are actively building a trustworthy AI video production system. This includes ensuring that AI-generated voices and faces do not overly resemble real individuals, and verifying all outputs through both human review and proprietary internal tools.
Generative AI is increasingly being adopted across various stages of creative production, including planning, visual design, video generation, and editing. However, as creative freedom expands, a production approach grounded in rights protection and ethical considerations becomes even more critical.
Smoothie Studio will continue to explore the creative potential of AI-driven visual storytelling while advancing the development of production frameworks that enable businesses and organizations to use AI-generated video content with confidence.
Broadcast Details
Program: NHK General 'Mimi Yori! Kaiwa' Theme: AI Video and Rights Protection Air Date: Wednesday, July 1, 2026 Commentator: Satoshi Kiyonaga, Senior Analyst Content: Discussion on rights protection in AI video production, insights from generative AI production sites, case study and CEO comments from our company
Archive: https://www.web.nhk/tv/pl/series-tep-X67KZLM3P6/ep/GZX3JVNQ3X
Article: https://news.web.nhk/newsweb/na/na-k10015166921000
Radio Broadcast
Additionally, our initiatives were also introduced during the NHK Radio 1 'N-raji' news commentary scheduled for broadcast on Monday, July 6, 2026, as part of the same thematic discussion.
Program: NHK Radio 1 'N-raji' News Commentary Scheduled Air Time: Around 18:30–18:50, Monday, July 6, 2026 Content: News commentary on AI video and rights protection
Smoothie Studio Inc.
Address: New Fuji Building 803, 2-13-35 Kamiohsaki, Shinagawa-ku, Tokyo
Representative: Daigo Takahashi
Established: July 26, 2023
Business Activities: Generative AI-focused video production, 'AI Visual Department' service, generative AI platform 'Universal AI', generative AI consulting
Official Website: https://smoothiestudio.co.jp
AI Video Production: https://smoothiestudio.co.jp/ai-video
Contact: [email protected]
FACT BOX
- Source: PR TIMES
- Category: News
- Organizations: NHK
- Products / services: Universal AI