Unagi Fair

"Tamagoyaki & Dashi Himawari," operated by M&S Food Service Co., Ltd. (Headquarters: Osaka City, Osaka Prefecture, President and Representative Director: Shunsuke Okamoto), is a tamagoyaki and Japanese food chain whose most popular items are its signature tamagoyaki made with plenty of "special dashi," seasonal dashi-infused mixed rice, and tempura udon, which perfectly combines the umami of dashi with tempura.

We are pleased to announce that the "Unagi Fair" will be held starting July 8, 2026 (Wed).

The "Unagi Fair," a summer-limited event featuring the summer stamina ingredient "unagi" and the seasonal "octopus," offers a variety of menus centered around savory and juicy grilled "unagi," along with dishes using the chewy seasonal "octopus." To ensure that meals can be enjoyed even when appetite tends to decrease due to the heat, we have created menus that allow you to feel the coolness through your meal, such as "Tororo Cold Soba" with its slippery texture, refreshing Japanese side dishes, and ochazuke-style dishes to be enjoyed with dashi.

Additionally, we are currently holding a giveaway campaign where you can win a digital meal ticket for "Tamagoyaki and Simmered Conger Eel Rice with Small Sudachi Cold Udon Set (1 serving, 1,529 yen including tax)" for 40 lucky winners by following and reposting the official Tamagoyaki & Dashi Himawari X account. Even those who don't win will receive a coupon for "Matcha Warabi Mochi (3 pieces)" as a participation prize. Please take this opportunity to enter.

"Tamagoyaki & Dashi Himawari" strives to enrich our customers' lives and bring them small moments of happiness in their daily lives.

"Unagi Fair" Sales Overview

Sales Period: July 8, 2026 (Wed) - September 8, 2026 (Tue)

*Sales may be interrupted or terminated without prior notice depending on sales status.

Participating Stores: Tamagoyaki & Dashi Himawari, 8 stores (all stores)

Izumifuchu Store: 1-5-10 Higashitoyonaka-cho, Izumiotsu City, 595-0021 (Inside Kanat Mall Izumifuchu) TEL 0725-45-0890

Rokujizo Store: 12-1 Momoyama-cho Nishio, Fushimi-ku, Kyoto City, 612-8003 (Inside Izumiya Rokujizo) TEL 075-603-3670

Shirabaimae Store: 6-1 Kitano Shirobaimae-cho, Kita-ku, Kyoto City, 603-8326 (Inside Izumiya Shirabaimae) TEL 075-467-1494

Rakuhoku Store: 36 Takano Nishi-kai-cho, Sakyo-ku, Kyoto City, 606-8103 (Rakuhoku Hankyu Square) TEL 075-711-1155

Kyoto Nishi Store: 1-1 Yamanochi Ikeda-cho, Ukyo-ku, Kyoto City, 615-0072 (Inside Kyoto Family) TEL 075-326-1881

Kobe Tamatsu Store: 3-7-3 Moritomo, Nishi-ku, Kobe City, 651-2132 (Inside Izumiya Kobe Tamatsu) TEL 078-929-3860

Imazu Store: 1-1 Imazu Akebono-cho, Nishinomiya City, 663-8214 (Echima Imazu) TEL 0798-23-4160

Ecole Izumi Store: 5-1-12 Ibuki-no, Izumi City, 594-0041 TEL 0725-58-8852

"Unagi Fair" Product List

- Unagi Dashi Ochazuke Summer Gourmet Luxury Gozen: 2,090 yen (2,299 yen including tax)

- Tamagoyaki and Unagi Rice with Small Tororo Cold Soba Set: 1,590 yen (1,749 yen including tax)

- Tororo Cold Soba and Unagi Dashi Ochazuke Set: 1,590 yen (1,749 yen including tax)

- <A la carte> Tororo Cold Soba: 990 yen (1,089 yen including tax)

- <A la carte> Rock Octopus Karaage: 390 yen (429 yen including tax)

Unagi Fair

● Unagi Dashi Ochazuke Summer Gourmet Luxury Gozen: 2,090 yen (2,299 yen including tax)

This is a truly "summer luxury" gozen that brings together Tamagoyaki & Dashi Himawari's popular menu items. It features unagi ochazuke, which allows you to enjoy savory unagi with dashi, along with crispy "summer tempura" and two types of seasonal octopus dishes for a satisfying meal.

Unagi Dashi Ochazuke Summer Gourmet Luxury Gozen

<Menu Contents>

- Signature Tamagoyaki (Akashiyaki) 4 pieces

- Unagi Dashi Ochazuke

- Assorted Seasonal Tempura

*Corn, eggplant, okra, shrimp, nori

- Octopus and Wakame Sunomono (Vinegared Dish)

- Rock Octopus Karaage

- Small Tororo Cold Soba

- Pickles

● Tamagoyaki and Unagi Rice with Small Tororo Cold Soba Set: 1,590 yen (1,749 yen including tax)

This set includes fluffy unagi rice infused with sauce, Tamagoyaki & Dashi Himawari's signature melt-in-your-mouth "Tamagoyaki," and a refreshing "Small Tororo Cold Soba" to cleanse your palate. It's a perfectly balanced set that will satisfy both your stomach and your soul.

Tamagoyaki and Unagi Rice with Small Tororo Cold Soba Set

<Menu Contents>

- Signature Tamagoyaki (Akashiyaki) 8 pieces

- Unagi Rice

- Small Tororo Cold Soba

- Pickles

X Follow & Repost Campaign to Win Digital Meal Tickets Now Underway!

X Follow & Repost Campaign

<Campaign Overview>

Period: Ongoing - July 14, 2026 (Tue)

<How to Enter the Campaign>

(1) Follow Tamagoyaki & Dashi Himawari's official X account (@tamago_himawari)

(2) Repost the relevant campaign post

(3) Link your official X account for Tamagoyaki & Dashi Himawari from the campaign URL within the post to check your lottery results.

You can enter daily until you win.

Prize: 40 winners will receive a digital meal ticket for "Tamagoyaki and Simmered Conger Eel Rice with Small Sudachi Cold Udon Set (1 serving)" (equivalent to 1,529 yen including tax) usable at Tamagoyaki & Dashi Himawari stores.

All participants who do not win will receive a coupon for "Matcha Warabi Mochi (3 pieces)" as a participation prize.

*Digital meal tickets are only valid for dine-in at each of the 8 Tamagoyaki & Dashi Himawari stores. Please present it to the store staff when ordering.

*Meal tickets can only be used once.

*Meal tickets cannot be combined with other discount coupons.

*Please apply after reviewing the campaign terms and conditions.

Campaign Terms and Conditions Here

Apply Here

Ongoing!

[Stores Where Digital Meal Tickets Can Be Used] Tamagoyaki & Dashi Himawari, 8 stores (all stores)

About the Tamagoyaki & Dashi Himawari Brand

In November 1989, it started as "Kyochabo Himawari," a shop where customers could enjoy a relaxing break while shopping, located in a corner of the 3rd floor of Izumiya Shirabaimae Store, near Kyoto Kitano Tenmangu Shrine. Our signature dish, Tamagoyaki (Akashiyaki), is made with the authentic taste of Akashi, using plenty of fresh eggs in the batter, carefully selected flour and jinnko, and dashi made from katsuobushi from Kyushu and konbu from Hokkaido. It is baked to order on a custom-made copper plate with high thermal conductivity, resulting in a fluffy, melt-in-your-mouth texture.

With the concept of "coloring your life," we are committed to "freshly baked tamagoyaki (Akashiyaki)" and "dashi carefully prepared in our stores every day." By allowing customers to enjoy delicious meals little by little, we aim to be a store where they can feel small happiness in their daily lives. We renewed our store in 2022.

Tamagoyaki Himawari Set Tamagoyaki & Dashi Himawari Rokujizo Store

Tamagoyaki & Dashi Himawari Official HP https://tamagoyaki-himawari.com/

Tamagoyaki & Dashi Himawari Official X (formerly Twitter) https://x.com/tamago_himawari

Tamagoyaki & Dashi Himawari Official Instagram https://www.instagram.com/tamagoyaki.himawari/

#玉子焼お出汁ひまわり #玉子焼 #明石焼

About M&S Food Service Co., Ltd.

M&S Food Service Co., Ltd. was established on April 1, 2021, through the merger of Miyamoto Musashi Co., Ltd. and Sun Laurie Co., Ltd. In addition to operating convenient "Teishokuya Miyamoto Musashi" (set meal restaurants) near stations, we also operate Japanese restaurants like "Tamagoyaki & Dashi Himawari" and franchise businesses within commercial facilities.

We continue to challenge ourselves to create attractive stores that can be enjoyed by an even wider range of customers, responding to diverse lifestyle changes.

Company Homepage https://m-s-food.jp/company/

About SRS Group

The SRS Group, including SRS Holdings Inc. (Headquarters: Osaka City, Osaka Prefecture, President and Representative Director: Masahiko Shigeri, TSE Prime: Securities Code 8163), aims to contribute to society through food and operates food service businesses such as dining out and prepared meals both domestically and internationally. At our main brands, including "Washoku Sato," "Nigiri Choijiro," "Tendon Tempura Honpo San-Ten," "Miyamoto Musashi," "Kazokutei," "Tokutoku," "Umai Sushi Kan," "Kaiten Sushi Hokkaido," "Sushi Benkei," and "Torishou," we work daily with our partners, customers, and communities to ensure that our customers' dining experiences are filled with deliciousness, enjoyment, and excitement, allowing them to feel a sense of rich living.

Company Homepage https://www.srsholdings.com

SRS Group Facebook https://www.facebook.com/satorsgroup/

FACT BOX

  • Source: PR TIMES
  • Category: Event