[Seminar Details]

https://www.ssk21.co.jp/S0000103.php?spage=pt_26445

[SSK Seminar]

[Using Generative AI to Break Free from External Dependence]

Practical In-House Execution of Corporate Planning and Business Development

~From Market and Competitor Analysis to Strategic Hypothesis Building, Opportunity Discovery, and Step-by-Step Integration into Management Decisions~

[Speaker]

Tomofumi Fukata, Representative Director, MeuBeat Inc.

[Date and Time]

Wednesday, August 26, 2026, 1:00 PM – 3:00 PM

[Attendance Methods]

In-Person Attendance

Kioi Forum

1F, New Otani Garden Court, 4-1 Kioi-cho, Chiyoda-ku, Tokyo

Live Streaming (via Zoom Webinar)

Archive Access (Available for 2 weeks; watch anytime at your convenience)

[Key Lecture Topics]

Many companies continue to rely on external consultants and research firms for tasks such as market research, competitor analysis, business planning, and new venture exploration. With the advancement of generative AI, organizations now have the capability to conduct these traditionally time- and cost-intensive analytical and planning activities in-house, quickly and efficiently. However, many organizations face challenges such as 'tried it but couldn’t embed it into workflows' or 'unsure how and where to integrate AI into processes.'

This seminar will explain, through real-world case studies, how generative AI can enhance the entire process—from market and competitor analysis to business planning, new business development, and executive decision-making.

We will share practical methods for building strategic hypotheses, identifying business opportunities, and linking them to decision-making in the real-world context of corporate planning and business development.

In particular, the process of having AI critique business plans while humans make the final decisions is key to transforming generative AI from a 'tool that provides answers' into a 'partner that enhances the quality of judgment.'

We will also discuss organizational strategies for adopting generative AI and the evolving roles of talent in the AI era.

1. How Generative AI Transforms On-Site Operations

1.1 Evolution and Latest Trends in AI Agents

1.2 Impact on On-Site Business Operations

2. Conducting Market and Competitor Analysis In-House

2.1 Mapping the External Environment

2.2 Competitor Positioning Analysis

2.3 Exploring Potential Markets for Entry

3. Business Opportunity Exploration and Strategic Hypothesis Building

3.1 Opportunity Discovery Based on Internal Strengths

3.2 Identifying Promising Business Areas

3.3 Extracting and Narrowing Down Strategic Options

4. Application in Business Planning and Management Decision-Making

4.1 KPI Design and Simulation

4.2 Multi-Perspective Business Plan Review

4.3 Translating Insights into Management Decisions

5. Implementing Generative AI Across the Organization

5.1 Three Common Failure Patterns and Countermeasures

5.2 Talent Profiles Needed in the AI Era

6. Q&A Session / Business Card Exchange

[Attendee Benefits]

<1> Practical Prompt Collection

<2> AI Utilization Diagnostic Sheet

<3> Free Access Ticket to Udemy Courses on Generative AI

[Inquiries]

New Society Systems Research Institute

4F, Zemax Nishishinbashi Building, 2-6-2 Nishishinbashi, Minato-ku, Tokyo

Email: [email protected]

TEL: 03-5532-8850

FAX: 03-5532-8851

URL: https://www.ssk21.co.jp

[About New Society Systems Research Institute (SSK)]

Founded on December 6, 1996, the New Society Systems Research Institute (SSK) has, for over 28 years, primarily operated as an information service provider, organizing approximately 500 business seminars annually for corporate clients.

SSK seminars aim to swiftly deliver high-level information on management strategy, marketing, and technology in a rapidly evolving business landscape, contributing to the creation of new business opportunities.

In addition to seminars, SSK offers a diverse range of services including seminar planning and management outsourcing, speaker dispatch, B2B advertising, commissioned research, market research report sales, and on-demand seminar distribution—providing clients with essential information and services for business success and growth.

SSK remains committed to delivering cutting-edge insights and serving as a strategic partner to its clients.

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