S.T. Corporation has signed a partnership agreement with Naruto City in Tokushima Prefecture, aiming to solve odor problems in the livestock industry and improve hygiene during disasters using its "Clear Forest" deodorizing technology. This agreement aims to contribute to the region's sustainable development through pilot tests.
S.T. Corporation (hereafter, S.T.) signed a "Partnership Agreement" with Naruto City, Tokushima Prefecture (Mayor: Toshihiko Izumi) on May 19, 2026, at the Naruto City Hall. The agreement aims to improve the environment in the livestock industry, strengthen disaster preparedness, and contribute to the region's sustainable development. This agreement seeks to solve odor issues in the livestock industry and improve hygiene during disasters by effectively utilizing S.T.'s expertise in deodorization and Naruto City's resources. Specifically, in addition to odor reduction for livestock and compost sheds, it will involve reducing daily life odors during disasters based on the Phase-Free concept, and conducting pilot tests on related products and technologies. The tests will use "Clear Forest," a functional tree extract from the branches and leaves of Hokkaido's Todomatsu fir trees, known for its excellent air-purifying properties. Through this partnership, S.T. will promote business co-creation in the wellness sector, addressing social issues through odor control and creating comfortable environments.
FACT BOX
- Source: PR TIMES
- Category: Corporate Partnership Announcement
FAQ
What is the purpose of the agreement between S.T. Corporation and Naruto City?
The agreement aims to improve the environment in the livestock industry, strengthen disaster preparedness measures, and contribute to the sustainable development of the Naruto City region.
What specific technology will be used in the pilot tests?
The tests will use "Clear Forest," a functional tree extract derived from the branches and leaves of Todomatsu fir trees from Hokkaido, which has excellent air-purifying properties.
What is the 'Phase-Free' concept mentioned in the agreement?
It is a new disaster preparedness concept that involves designing and using everyday items and services to be useful not only in normal times but also during emergencies.
What are the five main points of cooperation in the agreement?
The five points are: (1) Odor control in the livestock industry, (2) Reducing daily life odors and improving hygiene during disasters based on the Phase-Free concept, (3) Conducting pilot tests on related products/technologies, (4) Raising environmental and disaster awareness among citizens and businesses, and (5) Other necessary actions to achieve the agreement's goals.
How does this partnership align with S.T. Corporation's business strategy?
This aligns with S.T.'s growth theme of "Fragrance x Wellness," as they aim to solve social issues and co-create businesses in the wellness sector through partnerships with regions and companies.