Carrefour Taiwan officially changed its name to 'Wanjiafu' starting July 1, with all branches gradually updating their signage. Beyond serving as a daily shopping destination for locals, Carrefour has long been a favorite among South Korean tourists visiting Taiwan, who flock to buy local snacks and daily necessities. This has sparked online discussions about whether Korean visitors will continue to visit Wanjiafu under its new name.

Is Taiwan's best shopping mall really not PChome or Baoya? Foreigners hail one must-visit destination: 'cheap, diverse, and open 24/7' — often filled with tourists even late at night.

A user recently posted on Threads asking what shopping mall Korean tourists will visit now that Carrefour has been renamed 'Wanjiafu' and the original name is gone. The post sparked widespread discussion, with most netizens believing the change won't affect visitor behavior. Comments included: 'No impact — they’ll find the same address, just a new sign and same operating hours,' 'The products they want are still there,' 'Koreans aren’t coming here to buy Carrefour’s private-label French goods,' and 'They’re buying Taiwanese food, not French products.' Others noted, 'The big store on Guilin Road in Taipei is still there — just with a new sign.'

In reality, Wanjiafu (formerly Carrefour) isn’t just a supermarket for locals buying daily essentials and groceries — it’s also a must-visit destination for many foreign tourists, particularly South Koreans. Beyond traditional souvenirs like pineapple cakes and nougat, popular items include Xiong Bao Bei (Bear Baby), Hala toothpaste, Mein Han Da Han instant noodles, and Kinmen 58-degree Kaoliang liquor. Among all branches, the 'Guilin Store,' located near the tourist-heavy Ximending district, sees the highest number of foreign visitors. Its advantages include convenient access, comprehensive product selection, easy tax refund procedures, multilingual signage, and 24-hour operation — making it a pilgrimage site for many travelers to Taiwan.

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  • Source: PR Times
  • Category: Event