The competition in Dazhi’s department store district continues to intensify, with a new player set to join the market in the second quarter of 2025. Huachenghui, Taiwan’s first AI-powered smart department store built on the core values of energy, mobility, technology, and humanity, has officially announced its entry into Taipei’s Dazhi district. The venue promises to combine artificial intelligence, lifestyle aesthetics, and expansive outdoor green spaces to offer Taipei residents a completely new shopping and leisure experience. To allow the public to preview the atmosphere of a future shopping mall, the operator has planned a multi-day outdoor carnival event just before the mall’s opening, attracting significant attention from families.

What are the standout features of the futuristic Huachenghui mall?

Set to launch in 2025, Huachenghui Department Store boasts a total floor area of 13,000 ping. Floors 1 to 6 are designated for retail operations, with a total retail area of approximately 7,900 ping. To create a pleasant resting environment in the land-scarce Taipei urban area, the developer has specially allocated a 776-ping outdoor green plaza, aiming to deliver a highly comfortable urban oasis experience. For transportation, the mall provides 495 car parking spaces and 506 motorcycle parking spaces, making it convenient for both local residents and visitors from other districts.

Once operational, the mall will be closely connected to existing nearby attractions such as Miramar Entertainment Park and NOKE Zhongtai Le Life, forming a larger shopping cluster. Looking ahead, the completion and opening of the Taipei MRT East Loop Line will significantly enhance transportation convenience in the Dazhi area and attract large crowds, creating a smoother and more functional commercial district circulation. Additionally, integration with another landmark Taipei development project, the 'Taipei Sky Tower,' will link multiple strong nodes, potentially injecting powerful new growth momentum into Northern Taiwan’s retail market.

How will AI technology be integrated into the customer shopping experience?

In terms of operational philosophy, Huachenghui emphasizes futurism, personalized service, and five-sense experiences as its three core values. The mall’s operations will deeply integrate transactional AI and interactive AI systems, synchronizing with a dedicated membership app, POS sales system, and CRM customer management system. AI interactive devices will be installed throughout the mall, and a multinational design team from Australia and Taiwan has been specially invited to create multiple interactive art installations. Shoppers will be able to experience technology services that are both practical and fun throughout their shopping journey.

Pre-opening experience! What free facilities are available at the summer carnival?

Before the physical mall is completed, the operator will host the Guangqi City Summer Carnival at Meidi Riverside Park in Taipei Dazhi from July 25 to August 2, daily from 3:00 PM to 9:00 PM. The event site features four themed zones, with the Aurora Interactive Container House offering innovative interactive installations. Visitors who complete designated experience tasks can receive limited picnic and camping gifts. On July 25 and 26, a special Maze Wonderland will be launched, featuring a giant inflatable maze, castle, and slides open for free play.

What films are screened at the stargazing cinema? How to reserve for Little Racers?

In addition to physical play areas, the event will feature a stargazing cinema starting at 7:00 PM. On July 25, the animated film 'How to Train Your Dragon' will be screened, followed by 'The Wild Robot' on July 26. For children who enjoy driving experiences, the Little Racers Zone will be open from 3:00 PM to 9:00 PM, offering various kids’ electric cars. Each session lasts 15 minutes and requires online reservation and ticketing via the Accupass website, with a single experience priced at 150 NTD. Additionally, visitors who complete Huachenghui membership registration during the event will receive raffle eligibility, with prizes including a Nintendo Switch 2, Dyson hair dryer, and AirPods Pro 3.

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  • Source: PR Times
  • Category: Event