KGI Life is actively responding to the government's 'Healthy Taiwan' policy, aligning with the trends of a super-aged society and longevity-driven economy. In collaboration with international strategic consultants, KGI Life has mapped out a comprehensive health development blueprint. At the 3rd Senior Health Industry Expo, leveraging resources from KGI Financial Holding, the company announced the creation of an all-age health ecosystem under the theme 'Healthy Taiwan, KGI Life by Your Side.'
At the core of this ecosystem is the 'HWE Health & Wealth Expert Team,' which drives innovative products and services, including flagship康养 residences. Tailored to different life stages and individual needs, KGI Life integrates health promotion, disease prevention, financial resilience, and holistic well-being into every household, positioning itself as a comprehensive health and wealth partner.
The HWE Health & Wealth Expert Team marks a pivotal shift in insurance services—from 'risk protection' to 'health management.' To meet increasingly diverse needs in health, retirement, and legacy planning, the HWE team combines insurance and financial planning expertise with preventive medicine, retirement strategies, insurance trust, and asset succession services. Supported by cross-disciplinary experts in healthcare, caregiving, trust, and legal-tax fields, the team undergoes immersive training, practical drills, and collaborative exercises to strengthen integrated planning capabilities and establish a client-centric service model. This ensures insurance not only provides protection after risks occur but also proactively supports individuals and families in preparing for health and financial well-being.
To realize the new insurance value of 'the healthier you are, the better protected you become,' the exhibition features five interactive zones—'Health Check-In Station,' 'Health Safety Inspection Station,' 'Long-Term Care Clearance Station,' 'Trust Onboarding Station,' and 'Dream Future Station'—in partnership with ecosystem collaborators. These offer InBody body composition analysis, arterial stiffness testing, and professional consultations to help visitors understand their health status and cultivate healthy habits.
KGI Life integrates health promotion into product design with the launch of the 'KGI Life Ai You Yi Kao Cancer Term Health Insurance.' This policy introduces a health-promoting spillover mechanism: policyholders who regularly complete dental cleanings, cancer and hepatitis screenings, vaccinations, blood donations, or submit health check reports can earn discounts on their renewal premiums (Note 1). When combined with premium payments via designated financial institution accounts (first or renewal) and enrollment in e-policies, policyholders can receive up to 11% off their renewal premiums, fully embodying the new insurance value of 'the healthier you are, the better protected you become.'
The exhibition also showcases an integrated long-term care protection and insurance trust service, helping families pre-plan care funding and payout arrangements. The planned flagship康养 residence is designed around the concept of 'neighborhood-based care,' integrating medical accessibility, daily convenience, and high-quality living environments to meet local aging-in-place needs. This sets a new benchmark for the insurance industry's expansion into康养 services.
KGI Life reaffirms its commitment to the 'Healthy Taiwan, KGI Life by Your Side' vision, deepening collaborations in healthcare, caregiving, housing, and financial services. Guided by its 'I’m Willing to +1' action culture, the company integrates digital innovation, sustainability, and financial strategies into its service processes. Starting from genuine customer needs, KGI Life aims to go one step further, integrate more resources, and connect healthcare, technology, families, and communities. The goal is to support individuals not just in living longer, but in living healthier, bringing wellness into every home and achieving 'Health +1 for Every Customer.'
KGI Life hosted a prize quiz event, attracting enthusiastic participation and creating a vibrant atmosphere. (Photo: KGI Life)
In response to the 'Healthy Taiwan' vision, KGI Life organized a health aerobic party, with the public actively participating and moving together. (Photo: KGI Life)
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- Source: PR Times
- Category: キャンペーン