SinoPac Bank is responding to the 'Guidelines for Deepening Social Trust and Giving Back in the Financial Sector' by focusing on three core areas—employees, customers, and society—to build trust-based finance and implement comprehensive financial回馈. The bank states that it is channeling resources into initiatives such as creating a supportive workplace, inclusive financial services, local cultural development, and promoting sports, elevating social回馈 from an add-on activity to a core business strategy in pursuit of its vision: 'Transforming Finance, Co-Creating a Better Life. Together, a better life.'
Regarding employees, SinoPac Bank has established talent development mechanisms in sustainable finance and aging-related financial services, while enhancing AI empowerment to strengthen competitiveness and build a comprehensive talent system. The bank actively fosters a supportive workplace, emphasizing equal employment and workforce diversity. Guided by the principle of 'caring for one person, protecting a family,' it offers leave policies that exceed legal requirements and implements an employee stock ownership trust to share operating results with all staff.
For customers, the bank promotes financial inclusivity through forums and lectures on green initiatives, financial co-creation, and fraud prevention. It advances green finance to support corporate sustainability transitions. To meet the needs of people with disabilities, vulnerable groups, and foreign workers, it develops inclusive financial products. Branches have improved accessibility with barrier-free facilities, bilingual services, easy-to-read documents, and diverse digital functions. To help prevent fraud and raise public awareness, the bank integrates technological fraud prevention systems with branch-level care services, jointly building a robust protective network.
In cultural and sports development, SinoPac supports local cultural events such as the International Fire Dancing Arts Festival and the Tainan Arts Festival. It is the title sponsor of the 'Taiwan Beer SinoPac Leopards' professional basketball team and the 'Taipei SinoPac Weakuan 3x3' professional basketball team, and also sponsors the National Chengchi University Eagles basketball team, promoting grassroots sports development and creating positive social impact through financial power. For more information, visit the SinoPac Bank official website or the 'Financial回馈' special section.
Source: Financial Supervisory Commission, 'Guidelines for Deepening Social Trust and Giving Back in the Financial Sector'
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- Source: PR Times
- Category: キャンペーン