[The Third Option for SNS Operation] Beta Version Release of "Katteni", a Free App Where AI Operates SNS on Your Behalf

Sunshore Co., Ltd. (Headquarters: Yokohama City, Kanagawa Prefecture, Representative Director: Yuri Katsumura) will start offering the beta version of the app "Katteni" from today, March X, 2025. By simply uploading images or videos, the AI acts as the user and completes posting reservations to all SNS in about 30 seconds.

To solve the desperate problem of local businesses and individuals who say "SNS is important, but I have neither time nor money," we have built an environment that can be used basically for free and entirely on a smartphone. Furthermore, by integrating a production ordering function to professionals at the lowest price level in the industry, we aim to become a new infrastructure in Japan's SNS marketing as a "third option" where anyone can operate SNS like a professional at a low cost.

1. Background of Development: "Desperate Polarization" in the SNS Operation Market Faced During a Moped Trip Around Japan Currently, in attracting customers via SNS for stores and individuals, the following "polarization" is occurring.

[DIY Class] Grinding manually while shaving off one's own time and agonizing over daily posts (but unable to sustain it)

[Outsourcing Class] Paying exorbitant fees of over 300,000 yen per month and completely tossing it to operation proxy companies

When our representative, Katsumura, aspired to start a business, he thought, "I want to see with my own eyes the real demand in the field all over Japan, not just armchair theories," and after leaving his corporate job, he went on a trip around Japan on a moped.

What he heard there from owners of local restaurants and inns was the desperate scream: "I want to attract customers, but I don't have the money to pay a proxy, nor the time to do it myself."